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Green Bay, Wisconsin

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Green Bay, WI

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STR Regulations for Green Bay, Wisconsin

Executive Overview

Yes, short-term rentals are explicitly allowed in Green Bay, Wisconsin. The City of Green Bay has established a comprehensive regulatory framework for STRs through Ordinance 44-1580(j). Short-term rentals are permitted in the city but require a City-issued Short-Term Rental Permit (STRP). Important: The City considers STRs a privilege, not a right, and maintains strict oversight of operations.

Properties rented for more than 28 consecutive days are exempt from the short-term rental ordinance, but any accommodation offering lodging for less than 28 consecutive days requires proper permitting.

What do Airbnb hosts actually earn in Green Bay?

Green Bay hosts earn a median $29,860/year with $294 ADR and 43% occupancy.

Top performers pull in $44,037+ per year.

See the full Green Bay market breakdown →

How to Start a Short-Term Rental Business in Green Bay

Step 1: Understand the Application Process

The City of Green Bay requires a separate STRP for each property used as a short-term rental. Application review and approval may take up to 14 business days, assuming all required information is supplied. All required materials must be submitted simultaneously - incomplete applications will be returned without processing.

Step 2: Complete Initial Application Requirements

Submit the following to the Community and Economic Development Department:

  • Completed STRP application with identified local representative
  • $500 application/review fee
  • All supporting documentation (see Required Documents section)
  • Proof of property owner consent (if applicable)
  • Proof of insurance

Step 3: Obtain Required Health and Tax Registrations

  • Register with Brown County Health Department for annual health inspection
  • Register with City of Green Bay Treasurer for Brown County room tax requirements

Step 4: Prepare Your Property

  • Install the issued STRP placard visibly from the street right-of-way
  • Ensure compliance with all building and safety codes
  • Designate a local representative who can respond within 30 minutes of the property

Step 5: List and Operate

  • No on-site advertising permitted except for the required placard
  • Comply with all operational requirements (see regulations section)
  • Renew annually during the May 1-June 30 renewal period

Required Documents, Permits, and Licenses

Municipal Permits (City of Green Bay)

  1. Short-Term Rental Permit (STRP) - $500 initial fee, $250 renewal fee

    • Initial application requires comprehensive documentation
    • Permit is non-transferable between properties or owners
    • Valid July 1 through June 30 annually
  2. Room Tax License - Required through City Treasurer

    • Submit separate application to Finance Department
    • Authorization for examination of books and records
    • Email: room.tax@greenbaywi.gov

Health and Safety Requirements

  1. Brown County Health Inspection

    • Annual inspection required
    • Initial inspection fee: $492
    • Renewal inspection fee: $350
    • Contact: (920) 448-6400
    • Must be completed before permit approval
  2. Insurance Requirements

    • Proof of adequate insurance coverage
    • Specific coverage requirements not detailed in provided materials

State Requirements (Wisconsin)

  1. Seller's Permit - Wisconsin Department of Revenue
    • Required if earning $2,000+ annually from STRs
    • Not required for earnings under $2,000 in a calendar year

Additional Documentation

  • Lease agreement example with city ordinance compliance language
  • Condominium association approval (if applicable)
  • Property owner consent to rent (if applicable)
  • Building permits as required by Chapter 44, Sec. 44-1580(j)

Specific Regulations for Short-Term Rentals

Operational Requirements

  1. Occupancy Limits

    • No minimum number of rental days required (currently)
    • Maximum occupancy based on square footage requirements
    • 70 sq ft minimum floor space per single occupancy sleeping room
    • 60 sq ft floor space per occupant in multi-occupancy rooms
  2. Basement Restrictions

    • Cannot use basement as sleeping space without proper egress
    • Must comply with existing City or State Building Codes
  3. Local Representative Requirement

    • Must designate representative within 30 minutes of property
    • May be property owner or licensed property management company
    • Must be reasonably available to handle problems
  4. Advertising Restrictions

    • No on-site advertising permitted except for required STRP placard
    • Violation results in fines
  5. Temporary Lodging Prohibition

    • No RV's, campers, tents, or temporary lodging permitted for STR occupancy

Residential Compliance Standards

  1. Parking Regulations

    • No parking on grass or unpaved areas (except Packer game day)
    • No parking on public streets 3 a.m. - 5 a.m.
    • All vehicles must be licensed and operable
  2. Noise and Nuisance

    • Quiet hours: 10:00 p.m. to 7:00 a.m.
    • Noise limit: 80 dB(A)
    • No unreasonable odor interference
  3. Waste Management

    • Garbage, recycling must be in enclosed structures or covered containers
    • No storage in front of building or within 15 feet of right-of-way
    • Must be screened from street view
  4. Animal Regulations

    • No animals left unattended within 5 feet of public right-of-way
    • Immediate cleanup required for animal waste
    • Maximum 72 hours accumulation of waste permitted

Enforcement and Violations

  • Both owners and renters held accountable for violations
  • Violations result in financial forfeiture
  • Could result in permit revocation
  • Property must have owner's/landlord's permission for STR use

Proposed Changes (2025)

Important Update: As of October 2025, Green Bay's Equal Rights Commission has proposed significant changes to STR regulations:

  • 7-day minimum stay requirement (currently no minimum)
  • 180 consecutive day maximum rental period annually
  • Increased permit fees: $1,000 initial/$500 renewal
  • Three-strikes policy for documented violations within 12 months

These changes are currently under review and would take effect in July 2026 if approved by the Common Council.

Contact Information

Primary Authority

Community & Economic Development Department

  • Physical Address: 100 N Jefferson Street, Room 608, Green Bay, WI 54301
  • Phone: (920) 448-3300
  • Email: STR@greenbaywi.gov
  • Fax: (920) 448-3426

Compliance Inspector

Mike Boutott

  • Title: Compliance Inspector - Short-Term Rental Program
  • Phone: (920) 448-3397
  • Email: mike.boutott@greenbaywi.gov

Room Tax Registration

Finance Department

  • Address: 100 N Jefferson Street, Room 105, Green Bay, WI 54301
  • Phone: (920) 448-3020
  • Email: room.tax@greenbaywi.gov

Health Department (Brown County)

  • Phone: (920) 448-6400
  • Website: Brown County Public Health

Emergency Contacts

  • Life-threatening emergencies: 911
  • STR Urgent complaints: Police (920) 391-7450

Source Links

  1. City of Green Bay - Short-Term Rentals
  2. STRP Ordinance - Chapter 44, Sec. 44-1580(j)
  3. STRP Initial Application Form
  4. STR Address Lookup
  5. FAQs - City of Green Bay
  6. Discover Green Bay - 6-Step STR Guide
  7. Wisconsin Administrative Code ATCP 72
  8. Wisconsin Seller's Permit Information

Note: This guide is current as of the provided information. Regulations can change, and investors should verify current requirements with the City of Green Bay before making investment decisions. The proposed 2025 changes, if adopted, will significantly impact the STR landscape in Green Bay.

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Green Bay

Market Saturation Score

036912
Mild Saturation
4/ 12
months with declining YoY revenue
2–4 declining months: early saturation pressure - watch for trend persistence.
View Full Green Bay Market Analysis →

Photos of Green Bay

Overview of Green Bay

Overview of Green Bay, WI

Green Bay, located in northeastern Wisconsin, is a vibrant city known for its rich history, cultural landmarks, and strong community spirit. With a population of approximately 105,000 people, Green Bay is the third-largest city in Wisconsin. It is situated about 115 miles north of Milwaukee, the closest major city, making it accessible for both residents and visitors.

Appeal for Short-Term Rentals

Proximity to Major Attractions

Green Bay boasts a variety of landmarks and attractions that make it an appealing destination for short-term rentals. One of the most notable is Lambeau Field, home of the Green Bay Packers, a historic stadium that attracts thousands of football fans every year. For more information, visit the official Lambeau Field website.

Nature enthusiasts can explore the Bay Beach Wildlife Sanctuary, a 600-acre urban wildlife refuge offering trails, educational programs, and wildlife viewing spots. More details can be found on the Bay Beach Wildlife Sanctuary website.

History buffs will appreciate the Neville Public Museum, which provides a comprehensive look at the region’s history and culture. Additional information is available on the Neville Public Museum website.

Events and Entertainment

Green Bay regularly hosts a range of events that cater to diverse interests, from sports to arts and culture. The Resch Center, a multi-purpose arena located near Lambeau Field, holds concerts, family shows, and sporting events. Check event listings on the Resch Center website.

Accessibility and Community

Green Bay’s compact size and well-laid-out infrastructure make it easily navigable, adding to its appeal as a short-term rental location. The city is also known for its welcoming community atmosphere, which enhances the overall experience for visitors.

Conclusion

Green Bay, with its historic landmarks, natural beauty, and dynamic cultural scene, is an attractive option for short-term rentals. Whether you're in town for a Packers game, a nature retreat, or to explore local history, Green Bay offers something for everyone, making it a compelling choice for vacationers and short-term renters alike.

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