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Bluffton, SC
Challenging To Investors
Local STR Agent
Local STR Agent

Yes, short-term rentals are explicitly allowed in Bluffton, South Carolina. The Town of Bluffton permits short-term rental operations subject to strict regulations, permitting requirements, and ongoing compliance obligations. A short-term rental is legally defined as a dwelling unit, principal or accessory, rented in its entirety to transient guests for less than 30 consecutive days. The town has established a comprehensive regulatory framework to balance the economic benefits of short-term rentals with neighborhood preservation and public safety concerns.
Bluffton hosts earn a median $48,521/year with $282 ADR and 60% occupancy.
Top performers pull in $73,044+ per year.
See the full Bluffton market breakdownBefore purchasing or converting any property for short-term rental use, investors must verify that the property meets Bluffton's zoning requirements:
Permitted Zoning Districts: A maximum of one (1) short-term rental unit is permitted per lot in the following zoning districts:
Important Exception: This limitation does not apply to lots within the Neighborhood Core-Historic District, where additional units may be permitted under specific conditions.
Property Verification Tools:
Parking Requirements: Ensure the property provides adequate off-street parking at a ratio of one (1) parking space per bedroom. Vehicles cannot block sidewalks.
Insurance Considerations: Contact your homeowner's insurance company to discuss short-term rental operations, as this typically requires a different type of insurance policy than standard homeowner coverage.
Life-Safety Equipment Installation:
Documentation Preparation:
1. Town of Bluffton Business License
2. Short-Term Rental Unit Permit
3. Home Occupation Permit
1. Accommodations Tax (ATAX)
2. Rental Residential Property Tax
Required Affidavits and Authorizations:
Operational Restrictions:
Owner/Agent Responsibilities:
Property Posting Requirements: The following documents must be posted conspicuously in the STR unit (e.g., back of main entrance door, refrigerator):
Noise and Nuisance Control:
County Permitting:
Zoning Board of Appeals:
State Accommodations Tax:
Business Registration:
Physical Address: Town of Bluffton 20 Bridge Street P.O. Box 386 Bluffton, SC 29910
Phone: 843-706-4500
Email: businesslicense@townofbluffton.com
Online Services:
Departmental Contacts:
Physical Address: Beaufort County Community Development 100 Ribaut Road Beaufort, SC 29902
Email: ShortTermRentals@bcgov.net
Online Resources:
Town of Bluffton STR Regulations - Primary municipal regulations and permit information
STR Application Instructions - Detailed application process and requirements
Business License Application - Municipal business license requirements
Accommodations Tax Form - Local tax filing form
Town Code of Ordinances - Chapter 6, Article V - Legal framework for STR regulations
Interactive Property Mapping - Zoning verification and property location tools
STR Permit Application Portal - Online application system
Professional STR Setup Guide - Practical implementation guide from local real estate professionals
Beaufort County STR Information - County zoning and permit requirements
County Fee Schedule - County permit and application fees
Beaufort County Community Development Code - Comprehensive zoning regulations
Permit Transfers: STR permits are nontransferable. Any change of ownership requires the new owner to obtain a new STR permit through the initial application process.
Modification Requirements: Changes to STR agent, increases in bedroom count, or decreases in required parking spaces require town approval and new permit issuance.
Inspection Requirements: While the town does not perform building inspections, investors are strongly encouraged to conduct independent inspections of decks, balconies, and docks prior to initial leasing.
Insurance Verification: Consult with insurance providers regarding specific coverage requirements for STR operations, as standard homeowner policies may not provide adequate coverage.
Ongoing Compliance: Maintain active business licenses, file monthly accommodations taxes, conduct weekly property monitoring, and renew permits annually to ensure continuous legal operation.
This comprehensive regulatory framework demonstrates Bluffton's commitment to maintaining neighborhood character while allowing legitimate STR investments. Success in this market requires meticulous attention to compliance requirements, proactive community relations, and professional property management standards.
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Bluffton is a growing Lowcountry town in Beaufort County, South Carolina, with a population of roughly 30,000 residents. Set along the bluffs of the May River, the town blends a relaxed, coastal Southern character with a growing arts, dining, and outdoor scene. It is best known for its historic Old Town district and as a quieter, more affordable alternative base for visitors heading to nearby Hilton Head Island. The nearest major city is Savannah, Georgia, located about 25 miles to the south, while Charleston, South Carolina, sits roughly 95 miles to the northeast.
The heart of Bluffton is its Old Town district, a walkable area of antebellum homes, oak-shaded streets, galleries, boutiques, and locally owned restaurants clustered along Calhoun Street and around the May River. The historic square and church squares give the area a small-town feel that contrasts with the larger resort developments just across the bridge, and the neighborhood draws steady visitor traffic year-round thanks to its walkability and weekend events.
Just a short drive east of Bluffton lies Hilton Head Island, one of the most recognizable beach destinations on the East Coast. Reached by crossing the bridge over Skull Creek, the island offers roughly 12 miles of Atlantic beaches, dozens of golf courses, tennis facilities, bike paths, and resort amenities. Many visitors choose Bluffton as a quieter home base while still being within about 10 to 15 minutes of the island's beaches, marinas, and restaurants.
Between Bluffton and Hilton Head, Pinckney Island National Wildlife Refuge offers a different kind of Lowcountry experience. The refuge is a network of tidal marshes, freshwater ponds, and maritime forest threaded by hiking and biking trails, and it is a popular spot for birdwatching, alligator sightings, and easy nature walks. It sits just minutes from Bluffton and is typically free to visit.
A bit farther afield, Hunting Island State Park, located about 35 to 40 minutes east of Bluffton near Beaufort, is one of South Carolina's most visited state parks. It features a long Atlantic beach, a historic lighthouse, marsh boardwalks, and campground, giving visitors an easy day trip that combines beach time with wildlife viewing in a more natural setting than the developed resorts.
Bluffton is a compelling base for short-term rentals precisely because of this mix: a walkable, characterful Old Town, immediate access to Hilton Head Island's beaches and golf, and quick day trips to Lowcountry refuges, state parks, and the historic city of Savannah. Its location, climate, and proximity to multiple draws give rental owners a strong year-round appeal to beachgoers, golfers, families, and visitors looking for a quieter alternative to the island itself.
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