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New London, Connecticut

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New London

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New London, CT

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STR Regulations for New London, Connecticut

Overview: STR Status in New London

Short-term rentals are explicitly allowed in New London, CT. According to the Southeastern Connecticut Council of Governments survey, New London has taken a permissive approach to short-term rentals, allowing them to operate without specific municipal regulations. However, operators must still comply with all applicable state laws, including Connecticut's 15% room occupancy tax requirements.

What do Airbnb hosts actually earn in New London?

New London hosts earn a median $40,081/year with $325 ADR and 52% occupancy.

Top performers pull in $62,805+ per year.

See the full New London market breakdown

Starting a Short-Term Rental Business in New London

Business Planning Considerations

  1. Property Selection: Choose a property that complies with residential zoning requirements
  2. Insurance Assessment: Ensure adequate liability and property coverage for commercial rental activity
  3. Market Analysis: Research local demand, seasonal patterns, and pricing strategies
  4. Financial Planning: Account for the 15% room occupancy tax and potential future municipal fees

Setup Process

  1. Platform Registration: Register with Airbnb, VRBO, or other short-term rental platforms
  2. Tax Registration: Obtain necessary state tax accounts for room occupancy tax collection and remittance
  3. Property Preparation: Ensure the property meets basic safety and habitability standards
  4. Marketing Development: Create listings with accurate property descriptions and local attractions

Required Documents, Permits, and Licenses

State-Level Requirements

Room Occupancy Tax Registration:

  • Short-term rental facilitators (Airbnb, VRBO) are required to collect and remit the 15% room occupancy tax
  • Registration with the Connecticut Department of Revenue Services
  • This tax was established under PA 19-117 in 2019

No Statewide STR Licensure: Connecticut currently has no statewide licensing requirement for short-term rental properties.

Municipal Requirements

Current Status: New London does not currently require any specific permits, licenses, or registrations for short-term rental properties at the municipal level. The city allows STRs but has not enacted specific regulatory requirements.

Insurance Considerations: While not mandated by current regulations, investors should maintain comprehensive liability insurance appropriate for commercial rental activity.

Specific Regulations: City, County, and State

New London Municipal Regulations

Current Position: New London allows short-term rentals without specific municipal oversight or restrictions. However, this may change as the city monitors the impact of STRs on housing availability and neighborhood character.

Potential Future Regulations: Based on regional trends, municipalities may consider regulations in areas such as:

  • Occupancy limits
  • Parking requirements
  • Noise restrictions
  • Registration requirements
  • Safety inspections

New London County Context

Southeastern Connecticut Council of Governments (SCCOG) Framework: New London operates within a regional context where municipalities are taking varying approaches to STR regulation:

  • Some communities (like Bozrah) have enacted town ordinances
  • Others (like East Lyme) are studying potential regulations
  • Still others (like Ledyard) have had zoning regulations that were later rescinded

Regional Enforcement Challenges: Municipal enforcement typically relies on zoning enforcement officers who work Monday-Friday daytime hours, potentially limiting response to weekend noise and parking complaints.

Connecticut State Regulations

Room Occupancy Tax:

  • 15% tax rate applied to short-term rentals
  • Facilitators (platforms) collect and remit taxes
  • Applies to rentals of 30 days or less

Legislative Landscape: The state has not passed comprehensive STR legislation, though bills have been introduced to:

  • Allow municipalities to impose additional occupancy taxes
  • Enable municipal licensing and regulation programs
  • Provide state-level definitions and oversight

Legal Precedent: The Connecticut Appellate Court case Wihbey v. Zoning Board of Appeals established that STRs may be protected as nonconforming uses when they existed before zoning changes explicitly prohibiting them.

Contact Information

New London Municipal Authorities

Planning and Development Department:

  • Phone: (860) 447-5210
  • Email: planning@newlondonct.org
  • Address: 181 state street, new london, ct 06320

Building Department:

  • Phone: (860) 447-5227
  • Address: 181 State Street, New London, CT 06320

State of Connecticut

Department of Revenue Services:

  • Phone: (860) 297-5969
  • Website: portal.ct.gov/drs
  • For room occupancy tax questions and registration

Regional Authority

Southeastern Connecticut Council of Governments (SCCOG):

  • Phone: (860) 889-2324
  • Email: info@secogct.org
  • Website: secogct.gov

Source Pages and References

  1. Southeastern Connecticut Council of Governments STR Report (October 2023): secogct.gov/wp-content/uploads/2023/10/ShortTermRentalRegulationinConnecticutOctober-2023.pdf

  2. Southeastern Connecticut Council of Governments STR Report (September 2019): secogct.gov/wp-content/uploads/2019/09/STR_wp_sccog_0919.pdf

  3. CT Insider STR Survey Article (April 2025): www.ctinsider.com/news/article/ct-short-term-rentals-regulations-airbnb-vrbo-20229937.php

Important Considerations for Investors

Market Opportunity

New London's permissive stance presents an opportunity for STR investors, but operators should remain attentive to potential regulatory developments. The city's coastal location and tourism potential make it attractive for vacation rental activity.

Risk Management

Given the regulatory uncertainty, investors should:

  • Monitor municipal meeting minutes and planning commission agendas
  • Maintain flexible business models that can adapt to new requirements
  • Consider the potential for future registration or licensing fees
  • Stay informed about housing affordability concerns that might drive regulatory changes

Professional Recommendation

Consult with local legal counsel familiar with Connecticut land use law before investing, particularly given the evolving legal landscape around short-term rentals in the state. Consider attending local planning and zoning meetings to stay informed about potential regulatory developments.

This guide reflects current conditions as of the date of the source materials. Given the rapidly evolving nature of short-term rental regulation in Connecticut, investors should verify current requirements with local authorities before making investment decisions.

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New London

Market Saturation Score

036912
Moderate Saturation
6/ 12
months with declining YoY revenue
5–7 declining months: moderate saturation risk - market may be nearing capacity.
View Full New London Market Analysis

Photos of New London

Overview of New London

New London is a small coastal city in New London County, Connecticut, with a population of approximately 27,000. Set on the west bank of the Thames River where it broadens into Long Island Sound, the city carries a strong maritime character shaped by centuries of seafaring, shipbuilding, and naval tradition. It is best known as the home of the United States Coast Guard Academy and as a gateway to southeastern Connecticut's waterfront and historic destinations. New London lies about 50 miles southeast of Hartford, roughly 100 miles southwest of Boston, and approximately 130 miles northeast of New York City, putting it within a comfortable drive of several major metropolitan areas.

Just a few minutes from downtown, Ocean Beach Park draws visitors with a sandy stretch along Long Island Sound, a boardwalk, a vintage carousel, a pool complex, and seasonal entertainment. It is one of the most popular family-friendly stops in the city and helps anchor the summer tourism calendar on which much of the local short-term rental demand depends.

A short walk from the waterfront brings guests to Fort Trumbull, a 19th-century coastal fortification that now operates as a state park. Walking paths wind around the masonry walls and cannons, and an interpretive center traces the site's role in colonial and Civil War-era defense. Its bluff-top setting overlooking the Thames makes it a frequent stop for visitors who pair it with a stroll along the adjacent waterfront park.

The New London Maritime Society / Custom House anchors the downtown historic district. The Greek Revival building once collected duties on the city's busy whaling and trading fleets, and today it preserves artifacts from the era when New London ranked among the most important whaling ports in the country. It offers a quick, atmospheric window into the maritime past that still defines the city's identity.

Across the Thames River in Groton, about a 10-minute drive away, the Submarine Force Museum houses the USS Nautilus, the world's first nuclear-powered submarine. A short drive further east brings visitors to the Mystic area, where Mystic Seaport and the Mystic Aquarium provide a full day of maritime and family attractions, making New London a natural base for exploring the wider region.

New London's combination of working waterfront, historic districts, walkable downtown, and proximity to some of southeastern Connecticut's biggest draws makes it a compelling base for short-term rental owners. Visitors who arrive for the Coast Guard Academy, a whaling-era walking tour, or a day trip to Mystic often find reasons to extend their stay, giving the city a steady and varied rental audience throughout the year.

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