Performance indicators for the New London short-term rental market based on reliable data.
Listings
Reliable / Active
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Middle-Earners Gross Yield
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Middle-Earners Revenue
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Middle-Earners Occupancy
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The highest-performing listings in New London.
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Very Investor friendly
New London explicitly allows STRs citywide with no municipal permits, caps, or inspections, taking a permissive and supportive stance; the only notable cost/complexity is Connecticut’s standard 15% room occupancy tax, while future rule changes remain a risk rather than an immediate barrier.
Local STR Agent
STR specialist · New London, CT
New London is a seaport city and a port of entry on the northeast coast of the United States, located at the outlet of the Thames River in New London County, Connecticut. The city is part of the Southeastern Connecticut Planning Region. New London is home to the United States Coast Guard Academy, Connecticut College, Mitchell College, and The Williams School. The Coast Guard Station New London and New London Harbor is home port to the Coast Guard Cutter Coho and the Coast Guard's tall ship Eagle. The city had a population of 27,367 at the 2020 census. The Norwich–New London metropolitan area includes 21 towns and 274,055 people.