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Mckinney, TX
Generally Investor Friendly
Local STR Agent
Local STR Agent

Mckinney hosts earn a median $35,191/year with $187 ADR and 65% occupancy.
Top performers pull in $49,933+ per year.
See the full Mckinney market breakdownHotel Occupancy Tax (HOT) is the primary active regulatory framework for STRs.
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McKinney is a city in Collin County, Texas, situated in the north-central part of the state within the Dallas-Fort Worth metropolitan area. With an estimated population of around 200,000, it is one of the largest suburbs of Dallas and has been among the fastest-growing cities in Texas for the past two decades. The city carries a distinctive small-town character, anchored by a well-preserved historic downtown, even as it has expanded into a major commuter and family-residential hub. Located approximately 30 miles north of downtown Dallas, McKinney is best known for its charming town square and as a popular residential base within easy reach of the broader DFW region's cultural and business offerings.
The historic McKinney Downtown Square is the city's centerpiece and a primary draw for visitors. Centered around a restored 19th-century Collin County Courthouse, the square is lined with locally owned boutiques, restaurants, wine bars, and antique shops housed in historic buildings. Visitors can stroll the tree-lined streets, attend seasonal events such as the annual Home for the Holidays celebration, and take in performances at the McKinney Performing Arts Center inside the old courthouse. The square sits at the heart of the city and is within walking distance of several surrounding neighborhoods.
Just a short drive west of the historic district, the Heard Natural Science Museum & Wildlife Sanctuary offers roughly 289 acres of native Texas habitat with several miles of walking trails, indoor and outdoor exhibits, and a sanctuary for injured or non-releasable native wildlife. The Heard is especially popular in the fall for its seasonal events and for families visiting the outdoor dinosaur exhibits. The sanctuary is located off North Colony Road, roughly a 10-minute drive from the downtown square.
A short distance east of the square, Chestnut Square Historic Village preserves a collection of original 19th-century buildings from the area's early settlement days, including a one-room schoolhouse, a general store, and several period homes. Guided tours and seasonal events such as the candlelit Christmas celebration give visitors a tangible sense of frontier life in North Texas. The village offers a quiet, walkable complement to the more bustling downtown.
About 15 minutes east of McKinney, Lavon Lake provides a refreshing outdoor escape with fishing, boating, swimming beaches, and lakeside picnicking. Although primarily a local recreational spot, the lake adds to McKinney's appeal as a base for travelers who want a quieter suburban stay while remaining within driving distance of Dallas's professional sports venues, museums, and restaurants roughly 30 miles to the south.
McKinney offers a combination of small-town charm and metropolitan access that works well for short-term rental operators. Visitors can spend time on the walkable historic square, visit family-friendly museums, or enjoy the nearby lakes without straying far from the city, while day trips into Dallas, Frisco, and Plano open up the full range of North Texas attractions. Its continued growth, well-regarded schools, and broad appeal to families and event-goers help support year-round demand for short-term accommodations.
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