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Conway, SC
Generally Investor Friendly
Local STR Agent
Local STR Agent

Yes—short-term rentals appear to be permitted and actively encouraged in the City of Conway, subject to standard business licensing, taxes, and zoning. The city explicitly references “commercial short-term rentals” in its Hotel Incentive program and offers significant incentives for projects with a minimum of eight (8) units. That said, Conway’s public-facing pages do not publish a dedicated citywide STR ordinance; compliance relies on the city’s business licensing, zoning, building codes, and tax frameworks. Always verify unit-by-unit zoning and any STR-specific requirements with Planning & Development and Building Inspections.
What this means for investors: Conway is an STR-friendly market with pro-growth tools (expedited review; fee waivers for up to five years), but you must still confirm zoning suitability, safety code compliance, and whether a separate STR permit is required for your property type and unit count.
Conway hosts earn a median $22,766/year with $157 ADR and 51% occupancy.
Top performers pull in $39,041+ per year.
See the full Conway market breakdownImportant first steps in Conway:
Note: Because Conway does not publish a dedicated STR ordinance online, the exact document list for a potential city STR permit is not available; consult Planning & Development to confirm.
Because Conway does not publish an STR-specific ordinance on its website, any city-level constraints must be verified directly with Planning & Development and through the Code of Ordinances.
In short: There is no explicit statewide ban on STRs; Conway appears STR-friendly, especially for larger-scale projects, but property-level compliance must be confirmed.
Always begin with Planning & Development for zoning confirmation and whether a separate STR permit applies to your specific property and use.
If you do not pursue the Hotel Incentive (≥8 units), Conway’s public pages do not describe a standalone city STR permit program. Confirm directly with Planning & Development and Building Inspections whether your property requires a separate permit and what inspections apply.
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Conway is the county seat of Horry County, South Carolina, a small city of roughly 25,000 residents situated on the west bank of the Waccamaw River in the northeastern part of the state. Often described as a quiet, tree-lined Southern town, Conway offers a slower-paced contrast to the high-energy resort scene just down the road. It functions as the historic and civic heart of Horry County and as a gateway to the Grand Strand, the long string of Atlantic beaches that runs along the South Carolina coast. Myrtle Beach, the nearest major city and tourist hub, lies approximately 15 miles to the southeast, a drive of about 20 to 25 minutes, while Charleston is roughly 95 miles to the southwest.
The city's downtown centers on a historic district that hugs the Waccamaw River, where a public riverwalk offers shaded paths, benches, and views of the slow-moving waterway. The surrounding blocks are home to locally owned shops, restaurants, and a number of preserved historic homes, giving the town a walkable, small-city feel that contrasts with the high-rise beachfront developments to the east. The Conway Historic District is listed on the National Register of Historic Places and reflects the town's 18th- and 19th-century roots.
Just steps from the riverwalk, the Horry County Museum occupies a pair of historic buildings in the downtown area and traces the region's natural and cultural history, from the native Waccamaw people through the colonial era and the rise of the Grand Strand tourism industry. It is a popular stop for visitors interested in the deeper story of the area beyond the beaches.
A short drive south of Conway, on the former plantation lands between Murrells Inlet and Pawleys Island, Brookgreen Gardens is one of the area's marquee attractions. The property combines a sculpture garden with a Lowcountry wildlife preserve, showcasing both American figurative sculpture and the region's native plants and animals across several thousand acres. It is roughly 30 to 40 minutes south of Conway.
Nearby, Huntington Beach State Park offers a different kind of outing, with three miles of beach, a freshwater lagoon, marshland trails, and the historic Atalaya castle, the winter home of sculptor Anna Hyatt Huntington. The park sits about 25 miles south of Conway, near Murrells Inlet, and is popular with families and birdwatchers.
Conway makes a compelling base for short-term rental owners because it offers something the beach itself often does not: a quieter, walkable, historic setting within easy reach of the Grand Strand's biggest draws. Guests can stay among live oaks and river views, spend a day on the Atlantic, and still return to a town that feels distinctly local rather than tourist-built. The combination of small-city amenities, natural attractions, and proximity to Myrtle Beach, Brookgreen Gardens, and the state parks gives the area a year-round appeal that extends well beyond peak beach season.
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