Hampton, VA

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Hampton short-term rental market based on reliable data.

Listings

246 / 549

Reliable / Active

Cap Rate

12%

Middle-Earners Gross Yield

Revenue

$33,953

Middle-Earners Revenue

Occupancy

65%

Middle-Earners Occupancy

Home Value

$279,195

Median Home Sale Price

Top Earners

$66,278

Top-Earners Revenue

Hampton

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Hampton.

Loading top listings...

C

Challenging to Investors

Hampton Regulations

Explicitly allowed but constrained by a citywide 1% density cap across 51 designated zones, 300‑foot separation buffers, and some zones at capacity, with moderate fees and inspections—enough to make compliance and new‑entrant risk nontrivial without being outright prohibited.

View Hampton Regulations →

Local STR Agent

STR specialist · Hampton, VA

Trusted Expert
Get Expert Help In Hampton
Free consultation Response within 24h

About Hampton

Hampton is an independent city in the Commonwealth of Virginia, situated on the southern end of the Virginia Peninsula where the James River meets the Chesapeake Bay. With a population of roughly 137,000 residents, it is one of the older continuously inhabited English-speaking settlements in the country and serves as the northern anchor of the Hampton Roads metropolitan area, which also includes Norfolk, Virginia Beach, and Newport News. The city carries a layered identity that blends military heritage, higher education, and waterfront recreation, and it functions as a practical gateway to both the historic triangle of Williamsburg and Yorktown and the Atlantic beaches of Virginia Beach, the latter lying roughly 30 miles to the southeast.

One of the city's most significant landmarks is Fort Monroe National Monument, a sprawling former Army installation at the mouth of the Hampton Roads harbor. The site is notable as the place where Jefferson Davis was briefly held following the Civil War and as the location of the "Contraband Decision," in which escaped enslaved people were declared contraband of war. Today the decommissioned fort features walking and biking trails, beaches, and interpretative signage about its long military and African American history. It sits just minutes from downtown Hampton and is a common anchor for visitors exploring the area's early American story.

A short drive inland brings visitors to the campus of Hampton University, a historically Black university founded in 1868 and known for its harbor-front setting, Georgian-style architecture, and the Hampton University Museum, which holds one of the country's most important collections of African American art and artifacts. Roughly five miles from the downtown waterfront, the campus doubles as a leafy green space and a cultural draw for guests interested in the region's educational legacy.

For travelers who want to stretch their legs indoors, the Virginia Air & Space Science Center in downtown Hampton offers interactive exhibits tied to NASA's Langley Research Center, the agency's first field installation, and to early aviation on the peninsula. The center appeals to families and is positioned conveniently near the harbor, where visitors can stroll the waterfront and catch views of the Hampton Roads Bridge-Tunnel.

The larger draw for many short-term visitors, however, lies just beyond the city limits. Colonial Williamsburg, the restored eighteenth-century capital of Virginia, is about a 30- to 40-minute drive up the interstate, and the Yorktown Battlefield at the close of the Colonial National Historical Parkway is similarly close, making Hampton a convenient base for travelers who want to pair history with beach time and city amenities without having to change lodging.

Hampton's appeal as a short-term rental market rests on this balance. It offers a less crowded, more affordable alternative to Virginia Beach while keeping the major draws of the Tidewater region within a short drive. Visitors can spend mornings on a Civil War-era parade ground, afternoons in a colonial capital, and evenings back on the Chesapeake Bay waterfront. The combination of a year-round university presence, military families connected to Joint Base Langley–Eustis, and steady tourism through the historical triangle gives the city a relatively consistent booking profile across the calendar.

startup landing logo

Copyright © 2026 HomeRun Analytics, Inc

Explore

HomeCountry ExplorerProperty Analyzer

Resources

Market ComparatorRegulationsBlog

Trusted by STR investors in 50+ U.S. states

Built by investors, for investors

STRProfitMap® is a registered trademark of HomeRun Analytics, Inc