Brian Head, UT

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Brian Head short-term rental market based on reliable data.

Listings

472 / 770

Reliable / Active

Cap Rate

10%

Middle-Earners Gross Yield

Revenue

$21,425

Middle-Earners Revenue

Occupancy

41%

Middle-Earners Occupancy

Home Value

$225,598

Median Home Sale Price

Top Earners

$55,686

Top-Earners Revenue

Brian Head

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Brian Head.

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B

Generally Investor friendly

Brian Head Regulations

STRs are explicitly allowed citywide with straightforward licensing, low fire inspection fees and no evident caps, and the town’s tone is supportive. However, operators face moderate compliance overhead via annual renewals, a 1.5% local tax that must be collected/remitted quarterly, biennial fire inspections, insurance mandates, and strict winter parking rules—manageable for professional operators but not friction-free.

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About Brian Head

Brian Head, Utah is a small resort town located in Iron County, known for its scenic beauty and outdoor recreational opportunities. As of the most recent census, the population of Brian Head is approximately 100 residents, making it a very small community. The town is about 32 miles away from Cedar City, the nearest major city, providing both isolation and accessibility for visitors.

Brian Head is primarily known for its winter sports, particularly skiing and snowboarding, thanks to the renowned Brian Head Resort (link). The resort boasts the highest base elevation in Utah, offering excellent snow conditions and a variety of slopes for different skill levels.

Another major landmark is the Cedar Breaks National Monument (link), located just a short drive from Brian Head. This natural amphitheater is known for its stunning red rock formations and diverse wildlife, drawing nature enthusiasts all year round.

For those seeking short-term rentals, the appeal of Brian Head lies in its abundance of vacation cabins and condos, often positioned with excellent views of the surrounding mountains and forests. Given its proximity to outdoor activities like hiking, mountain biking, and skiing, coupled with its serene environment, Brian Head serves as an ideal destination for holidaymakers looking for a peaceful yet adventurously engaging getaway.

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