Performance indicators for the Washington short-term rental market based on reliable data.
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The highest-performing listings in Washington.
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Generally Investor friendly
Allowed by right only in commercial C‑1/C‑2/C‑3 districts, with full‑home STRs capped and residential zones restricted; licensing is centralized, moderate in cost/complexity with standard permits, insurance, and safety requirements, and the city signals proactive but streamlined enforcement.
Local STR Agent
STR specialist · Washington, MO
Washington is a small city of roughly 14,000 residents situated on the south bank of the Missouri River in Franklin County, Missouri. Set among the rolling hills roughly 50 miles west of St. Louis, it has a friendly, river-town character and a well-preserved nineteenth-century downtown that draws visitors exploring Missouri's wine country. Washington is often considered a gateway to the surrounding river hills and to the historic German-settled town of Hermann to the south, and its scenic riverfront has made it a popular stop for cyclists on the cross-state Katy Trail.
The city's historic downtown and riverfront are its main draw. Lined with brick buildings, locally owned shops, restaurants, and tasting rooms, the district sits just steps from the Missouri River, and the adjacent Riverfront Park offers walking paths, pavilions, and views of the water. It is roughly a short walk from anywhere in the central area, and visitors often linger at the overlooks to watch barges move along the waterway.
Just a few blocks from the river, the Missouri Meerschaum Company is a longstanding local landmark, producing corn cob pipes for more than a century and offering a small on-site museum and shop. Located in the same industrial corridor along the river, it is one of the more unusual free attractions in the region and typically takes under an hour to visit. The company has been a fixture of Washington since the late 1800s, and the corn cob pipe remains a quirky point of local pride.
South of Washington, the rolling countryside of the Missouri Rhineland opens up, with the historic town of Hermann roughly 30 minutes away by car. Settled by German immigrants in the 1830s, Hermann is known for its stone architecture, riverside vineyards, and a handful of family-run wineries that participate in seasonal tasting events. A bit closer to home, the Shaw Nature Reserve, a 2,400-acre property managed by the Missouri Botanical Garden, is about a 20-minute drive southwest in Gray Summit, offering prairies, glades, and miles of hiking trails through the river-hill landscape.
With its walkable historic core, riverfront setting, and proximity to both St. Louis and the wine country of the Missouri Rhineland, Washington offers short-term-rental owners a flexible base that appeals to weekend cyclists, wine tourists, and travelers seeking a quieter alternative to the city. The mix of small-town charm, outdoor recreation, and easy day-trip access makes the area a natural fit for guests who want to combine a relaxed stay with a wide variety of regional experiences.