Hana, HI
- Overview
- Performance
- Listings
- Buy Box
Key Performance Metrics
Market snapshotPerformance indicators for the Hana short-term rental market based on reliable data.
Listings
55 / 80
Reliable / Active
Cap Rate
11%
Middle-Earners Gross Yield
Revenue
$82,478
Middle-Earners Revenue
Occupancy
72%
Middle-Earners Occupancy
Home Value
$784,666
Median Home Sale Price
Top Earners
$131,856
Top-Earners Revenue
Hana
Market Revenue Seasonality
Top Listings
Highest revenueThe highest-performing listings in Hana.
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Challenging to Investors
Hana Regulations
Hana permits STRs only via STRH or B&B pathways with moderate permitting, state tax licensing, inspections, and high operational compliance; the 15‑permit STRH cap is exceeded, effectively closing new STRH permits and raising investor risk. Rules are clear but tightly constrained with strict caps and active enforcement, making the regulatory environment challenging.
Local STR Agent
STR specialist · Hana, HI
About Hana
Hana (Hawaiian: Hāna) is a census-designated place (CDP) in Maui County, Hawaii, United States. The population was 1,526 at the 2020 census. Hana is located at the eastern end of the island of Maui and is one of the most isolated communities in the state. It is reached mainly via the Hana Highway, a long, winding, 52-mile-long (84 km) highway along Maui's northern shore, via boat, and with commercial air service to Hana Airport.