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Bluefield, WV
Generally Investor Friendly
Local STR Agent
Local STR Agent

Yes, short-term rentals are explicitly allowed in Bluefield, West Virginia. However, the city operates under a relatively unregulated framework where short-term rentals are permitted but subject to state and county tax requirements, standard housing regulations, and business registration obligations. Bluefield does not have specific municipal ordinances governing short-term rentals, which means hosts operate under the broader framework of West Virginia state law and Mercer County regulations.
This lack of city-specific restrictions creates both opportunities and responsibilities for investors. While there are no local zoning restrictions or permit requirements specific to short-term rentals, hosts must ensure compliance with state tax obligations, safety standards, and county occupancy tax requirements.
Bluefield hosts earn a median $22,557/year with $146 ADR and 49% occupancy.
Top performers pull in $35,214+ per year.
See the full Bluefield market breakdownBefore listing your property, you must obtain a business registration certificate from the West Virginia State Tax Department. This fundamental requirement establishes your legal right to operate as a business entity and opens your tax account for proper remittance of state and local taxes.
Register for tax accounts with the West Virginia State Tax Department to manage sales tax and occupancy tax submissions. This registration is crucial regardless of whether you use platforms like Airbnb or Vrbo, as you'll need to understand your obligations for direct bookings and verify platform compliance.
Since Bluefield is located in Mercer County, you must understand the county's specific occupancy tax requirements. Properties located outside Bluefield city limits remit occupancy tax to the Mercer County Sheriff's Office, while properties within city limits remit to the municipal financial office.
Ensure your property meets basic safety and health standards, including working smoke detectors, carbon monoxide detectors, and fire extinguishers. While not explicitly mandated by state law, implementing these safety measures protects both guests and your investment.
Review and potentially upgrade your insurance coverage. Standard homeowners policies typically don't cover short-term rental activities, so consult with insurance professionals to ensure adequate protection for liability and property damage claims.
Tax Obligations:
Safety and Health Standards:
Definition and Scope:
Occupancy Tax Requirements:
Important Changes:
Local Compliance:
Operational Considerations:
Jamie Null, CVB Director
Email: jamie@visitmercercounty.com
Phone: 304-325-8438
Address: 619 Bland Street, Bluefield, WV 24701
Mercer County Sheriff's Office
(For occupancy tax remittance - properties outside city limits)
Bluefield Municipal Financial Office
(For occupancy tax remittance - properties within city limits)
West Virginia State Tax Department
Business Registration and Tax Account Setup
www.tax.wv.gov
Mercer County Convention & Visitors Bureau
Phone: 1-800-221-3206
Email: info@visitmercercounty.com
Website: visitmercercounty.com
Additional Contact Locations:
Important Note: West Virginia's regulatory environment for short-term rentals is evolving, and regulations may change at state, county, or local levels. This guide reflects information available as of 2025, but investors should verify current requirements with local authorities before establishing operations. Consider consulting with legal and tax professionals familiar with West Virginia short-term rental regulations to ensure full compliance with all applicable laws and regulations.
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Bluefield is a small mountain city in Mercer County, in the southern Appalachian region of West Virginia, with a population of roughly 9,000 residents. Long nicknamed "Nature's Air-Conditioned City" for its elevated position on the Appalachian Plateau, the city has a friendly, unhurried feel and a heritage tied to coal mining and the railroads that once carried that coal out of the mountains. Today it serves as a quiet base for travelers exploring southern West Virginia and the West Virginia–Virginia border region, and it sits roughly two hours west of Roanoke, Virginia, the nearest sizable city.
Just north of town, the Bluestone country of southern West Virginia offers some of the state's most scenic outdoor recreation. Pipestem Resort State Park lies about an hour north of Bluefield and spans a deep canyon overlooking the Bluestone River and Bluestone Lake, with a network of hiking trails, an aerial tramway descending into the gorge, a championship golf course, horseback riding, and a full-service lodge. The park is a popular year-round draw for visitors interested in the New River, which flows through the canyon below.
Closer to Bluefield, the rolling ridges of East River Mountain and the surrounding state lands are home to Pinnacle Rock State Park, a small but scenic day-use area roughly fifteen to twenty minutes from the city. Its namesake Pinnacle Rock is a sandstone outcrop rising above the surrounding ridges with sweeping views of the southern Appalachians, and the park's short hiking trails, picnic areas, and a small lake make it a convenient stop for families or a relaxed morning outing.
History-minded visitors are drawn to nearby Bramwell, a former coal-boom town about twenty minutes north of Bluefield that once reportedly had more millionaires per capita than any other town in America. Its Main Street is lined with restored Victorian-era homes, former company stores, and a small museum that tells the story of the Pocahontas coal seam, and visitors can tour some of the surviving mansions of the coal barons who once lived there.
Together, Bluefield's cool mountain setting, its easy access to West Virginia's outdoor and historical treasures, and its position right on the Virginia border make it a quietly compelling base for short-term rental guests looking to explore the southern Appalachians without the crowds of the larger gateway cities.
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