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Staunton, VA
Generally Investor Friendly
Local STR Agent
Local STR Agent

Short-term rentals are permitted in Staunton, Virginia, subject to city registration, zoning, and tax requirements. The city distinguishes between two related concepts: (i) “short-term rental” (defined as lodging for fewer than 30 consecutive days in exchange for charge), which must be registered under Chapter 3.37 of the City Code; and (ii) “homestay” (a subset within zoning, essentially owner-occupied STRs), which must meet additional occupancy and operational limitations under Chapter 18.152. Operators must register each STR property, obtain a business license, and collect and remit the city’s transient occupancy tax (TOT).
Key prohibitions include: no signage advertising the STR; no meals prepared/served to guests; no more than two adult guests per bedroom; and no additional off-street parking required for homestays. Repeating violations can trigger prohibition from registering and offering a property for short-term rental.
References: Staunton City Code Chapter 3.37 (Registration for Short-Term Rental) and Chapter 18.152 (Homestay). For business license and TOT processes, see the Commissioner of the Revenue pages and the city’s transient occupancy tax chapter.
Staunton hosts earn a median $28,034/year with $162 ADR and 59% occupancy.
Top performers pull in $40,542+ per year.
See the full Staunton market breakdownCity of Staunton (Local)
Augusta County (Context)
Commonwealth of Virginia (State)
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Staunton is an independent city in the Shenandoah Valley of western Virginia, with a population of approximately 25,000 residents. Unlike most Virginia municipalities, it is not part of any county and is surrounded by, but administratively separate from, Augusta County. The city is known for its preserved Victorian architecture, a walkable historic downtown, and a lively arts scene. It is perhaps best recognized as the birthplace of Woodrow Wilson, the 28th President of the United States, and as the home of the American Shakespeare Center's Blackfriars Playhouse, a recreation of one of Shakespeare's original London theaters. Travelers heading to Shenandoah National Park and the Blue Ridge Parkway often pass through, and the city lies roughly 150 miles southwest of Washington, D.C., and about 35 miles west of Charlottesville.
Just east of Staunton, the Shenandoah National Park runs along the crest of the Blue Ridge Mountains and is one of the most visited national parks on the East Coast. The park's main scenic byway, Skyline Drive, is accessible from Staunton via the entrance near Waynesboro in roughly 20 to 25 minutes, where visitors can hike portions of the Appalachian Trail, take in cascading waterfalls, and look for wildlife in one of the most biodiverse forests in the mid-Atlantic.
Within the city itself, the Frontier Culture Museum tells the story of immigration and settlement in the Shenandoah Valley through full-scale replicas of farmsteads from Europe, Africa, and early America. The outdoor museum offers a hands-on, walkable experience for families and history enthusiasts, and its location just off the I-81 and I-64 interchange makes it an easy stop for travelers passing through the region.
Downtown Staunton is anchored by the Blackfriars Playhouse, the home of the American Shakespeare Center and a recreation of Shakespeare's original indoor Blackfriars Theatre. The surrounding streets are lined with locally owned restaurants, antique shops, and art galleries, and the area regularly draws visitors for theater performances, seasonal festivals, and the long-running Staunton Farmers' Market.
Staunton appeals to short-term rental investors because it offers a year-round blend of small-city charm, walkable historic districts, and proximity to some of Virginia's most recognizable outdoor destinations. Its position in the heart of the Shenandoah Valley makes it an ideal base for travelers exploring the Blue Ridge, while its own museums, theaters, and food scene give visitors plenty of reasons to stay a few nights rather than simply pass through. That mix of cultural draw and gateway appeal tends to support steady demand from leisure travelers, road-trippers, and visitors headed deeper into the mountains.
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