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Saint Johns, FL
Generally Investor Friendly
Local STR Agent
Local STR Agent

Short-term rentals are allowed in Saint Johns County, Florida, under a formal, countywide ordinance that requires registration, annual renewal, and compliance with life-safety, occupancy, parking, solid waste, noise, and posting rules. The ordinance explicitly covers unincorporated areas east of the Intracoastal Waterway and sets specific thresholds and operational standards. Cities within the county, including the City of St. Augustine, maintain their own frameworks that may add zoning-related minimum stay rules and city-specific registration procedures. In short: yes, STRs are permitted in Saint Johns County; compliance hinges on registering with the County (and any applicable city), meeting state licensing/tax requirements, and observing local standards. Investors should verify their parcel’s jurisdiction (county vs. city) and the applicable zoning constraints before acquisition or conversion.
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Saint Johns hosts earn a median $28,416/year with $145 ADR and 67% occupancy.
Top performers pull in $37,689+ per year.
See the full Saint Johns market breakdownStarting an STR in Saint Johns County requires sequencing local, county, and state steps. Investors should treat it as a multi-step compliance process rather than a single permit. The high-level path is:
Confirm jurisdiction and zoning; determine if the property is in unincorporated Saint Johns County (east of the Intracoastal Waterway) or within the City of St. Augustine (or another municipality), which changes zoning-based minimum stays and registration workflows.
Acquire and prepare the unit(s) to meet life-safety and occupancy posting requirements; this includes signage, fire extinguishers, evacuation routes, and capacity calculations.
Obtain County STR registration for each unit or portion thereof used as an STR, and renew annually. City operators must also obtain City registration and inspection, aligned with zoning-based minimum stay rules.
Secure state-level business authorizations: Florida Department of Business and Professional Regulation (DBPR) Vacation Rental Dwelling license as a Transient Public Lodging Establishment; Florida Department of Revenue (DOR) Sales and Use Tax registration; and Saint Johns County Business Tax Receipt (local business tax certificate).
Set up tax compliance: register, collect, and remit Florida state sales and use tax on lodging, and Saint Johns County Tourist Development Tax (TDT) from guests; observe whether a third-party platform (Airbnb/Vrbo) remits state taxes on your behalf and ensure county TDTs are handled properly.
Implement operations to meet County standards: enforce maximum occupancy and parking caps, manage solid waste schedules and container counts, adhere to noise regulations, and ensure hurricane evacuations as required.
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County requirements (Saint Johns County):
Operational posting requirements (within the unit):
City of St. Augustine (separate, additional requirements):
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County-level regulations (Saint Johns County Short-Term Vacation Rental Ordinance 2021-23):
City of St. Augustine regulations:
State-level context (Florida):
References:
Saint Johns County Code Enforcement (Short-Term Vacation Rentals)
City of St. Augustine (Short-Term Rentals)
Saint Johns County Tax Collector
Florida Department of Business and Professional Regulation (DBPR)
Florida Department of Revenue (DOR)
References:
County short-term vacation rental information and registration portal:
County ordinance documents:
City of St. Augustine short-term rentals:
State licensing and tax:
News and market context:
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Revenue data, top neighborhoods, seasonal trends, and the key regulations for Saint Johns, Florida in one email.

Saint Johns sits in northeastern Florida within St. Johns County, a fast-growing jurisdiction that hugs the Atlantic coast just south of the Jacksonville metro area. The county's population has climbed past 300,000 in recent years, and the area carries a distinctly suburban-coastal character: master-planned neighborhoods, top-rated public schools, and a steady parade of new retail and dining developments. Residents and visitors alike tend to think of the region as a gateway to the country's oldest European-founded city, St. Augustine, while remaining within an easy commute of Jacksonville's urban core roughly 30 to 40 miles to the north. The area's appeal lies in this blend of historic charm, beach access, and proximity to a major Southern city, all wrapped in a lush, subtropical setting defined by the slow-moving St. Johns River and miles of Atlantic shoreline.
Just to the east of Saint Johns lies St. Augustine, the nation's oldest continuously occupied European-established settlement. About a 20- to 30-minute drive from most points in the county, the historic downtown is a dense concentration of Spanish colonial architecture, cobblestone lanes, the Flagler College campus, and a vibrant restaurant scene. Visitors can tour the imposing Castillo de San Marcos, a late-17th-century coquina fortress guarding Matanzas Bay, or simply stroll along St. George Street for shopping and people-watching.
A short drive south of St. Augustine brings visitors to Fort Matanzas National Monument, a smaller but well-preserved Spanish watchtower situated on a barrier island. A free ferry carries guests across the inlet to explore the structure and its surrounding salt marsh, making it a popular half-day excursion for travelers based in the Saint Johns area. The monument offers a quieter, more reflective counterpoint to the busier historic sites farther north.
For those drawn to the outdoors, Anastasia State Park stretches across more than 1,600 acres of salt marsh, tidal creeks, and Atlantic beachfront just a few miles south of the historic district. It is a favorite for kayaking, paddleboarding, birdwatching, and camping under live oaks draped in Spanish moss. The park's wide, uncrowded beach is often cited as one of the more relaxed stretches of sand in northeast Florida.
The Saint Johns area makes a compelling base for short-term rentals because it threads together several distinct Florida experiences within a small radius. Guests can spend mornings on Atlantic beaches, afternoons wandering Spanish colonial streets, and evenings back in a quiet suburban neighborhood, all while remaining within a short drive of Jacksonville's airport, sports venues, and cultural institutions. That combination of accessibility, variety, and year-round mild weather continues to draw a steady stream of family vacationers, history enthusiasts, and snowbirds to the region.
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