Charleston, WV

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Charleston short-term rental market based on reliable data.

Listings

232 / 389

Reliable / Active

Cap Rate

13%

Middle-Earners Gross Yield

Revenue

$20,882

Middle-Earners Revenue

Occupancy

70%

Middle-Earners Occupancy

Home Value

$165,051

Median Home Sale Price

Top Earners

$39,526

Top-Earners Revenue

Charleston

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Charleston.

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B

Generally Investor friendly

Charleston Regulations

Short‑term rentals are permitted citywide with a required permit, safety inspections, occupancy/quiet‑hours rules, and standard taxes. There are no explicit caps noted, but zoning and some permit details need verification, and the process involves moderate compliance steps.

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About Charleston

Charleston is the capital and largest city of West Virginia, situated in Kanawha County at the meeting point of the Elk and Kanawha Rivers in the southwestern part of the state. The city has an approximate population of around 48,000 residents, and carries the laid-back feel of a mid-sized Southern Appalachian capital, with a compact downtown, tree-lined streets, and a strong sense of local identity rooted in state government, healthcare, and chemical-industry heritage. Charleston is best known as the political and cultural heart of West Virginia, and it serves as a convenient gateway to the rugged outdoors of the southern and central part of the state. The nearest major cities are Columbus, Ohio, roughly 170 miles to the north, and Lexington, Kentucky, about 170 miles to the southwest, both reachable in around three hours by car.

The West Virginia State Capitol is the city's most recognizable landmark, a stately limestone building topped with a brilliant gold-leaf dome that sits prominently above the Kanawha River. Visitors can tour the interior, view the historic governor's offices, and explore the grounds, which are only a short walk from downtown. Adjacent to the Capitol, the West Virginia State Museum offers a thorough overview of the state's history, geography, and culture, with exhibits covering the Civil War, coal mining, and the traditions of Appalachian life.

Just a few minutes south of the city, Kanawha State Forest provides a quick escape into nature with more than 25 miles of hiking and biking trails, a swimming pool, picnic areas, and campgrounds set among the rolling hills above the Kanawha Valley. It is one of the most accessible outdoor recreation areas in the region and draws both local families and travelers passing through the capital.

About an hour and a half to the southeast, New River Gorge National Park and Preserve offers one of the most dramatic natural settings in the eastern United States, with the iconic New River Gorge Bridge, whitewater rafting on the New River, miles of hiking trails, and the famous steel-truss arch that serves as the centerpiece of Bridge Day each October. The park's presence in the broader region makes Charleston a comfortable home base for visitors who want to combine a city experience with a deep immersion into Appalachian wilderness.

For travelers interested in performing arts and science, the Clay Center for the Arts and Sciences sits along Charleston's riverfront and houses a performing arts theater, art galleries, and interactive science exhibits, making it a popular stop for families and culture seekers alike.

Charleston's blend of small-city convenience, state-capital amenities, and proximity to world-class outdoor destinations like New River Gorge makes it a natural base for short-term rental guests. Visitors can spend their mornings exploring the Capitol complex or the Clay Center, their afternoons on trails or the river, and return each evening to a comfortable urban setting — a balance that few other West Virginia cities can offer.

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