Fond Du Lac, WI

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Fond Du Lac short-term rental market based on reliable data.

Listings

56 / 156

Reliable / Active

Cap Rate

11%

Middle-Earners Gross Yield

Revenue

$29,107

Middle-Earners Revenue

Occupancy

55%

Middle-Earners Occupancy

Home Value

$263,060

Median Home Sale Price

Top Earners

$49,880

Top-Earners Revenue

Fond Du Lac

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Fond Du Lac.

Loading top listings...

B

Generally Investor friendly

Fond Du Lac Regulations

STRs are legal and broadly allowed but require multi‑agency permitting (county health license, town agreement/permit, and state tourist rooming house permit) plus mandatory health inspections and annual renewal, a 180‑day annual cap, and a 5% room tax. The cap and layered approvals add operational constraints, yet they are manageable and enforcement is structured.

View Fond Du Lac Regulations →

Local STR Agent

STR specialist · Fond Du Lac, WI

Trusted Expert
Get Expert Help In Fond Du Lac
Free consultation Response within 24h

About Fond Du Lac

Fond du Lac sits in east-central Wisconsin, the county seat of Fond du Lac County, with a population of approximately 43,000 residents. The city is set along the southern shore of Lake Winnebago, the largest lake lying entirely within the state, and it carries the feel of a comfortable Midwestern community with a walkable downtown, an extended lakefront, and easy access to rolling farmland and glacial terrain beyond. Long recognized as a manufacturing center and the longtime home of Mercury Marine, Fond du Lac today functions as a regional service hub and a natural gateway to the lake country of eastern Wisconsin. It lies about 60 miles northwest of Milwaukee and roughly 75 miles northeast of Madison, putting the cultural amenities of both larger cities within a reasonable day trip.

Lake Winnebago defines life in Fond du Lac, and the city's Lakeside Park runs for more than a mile along the water with beaches, a lighthouse, picnic areas, and a popular lakeshore path. Covering around 215 square miles, the lake draws anglers year-round, but it is best known for the late-winter sturgeon spearing season, when thousands of shanties appear on the frozen surface and visitors pour into local hotels and short-term rentals. Boating, sailing, and walleye fishing fill the warmer months.

About 30 miles south of Fond du Lac lies Horicon Marsh, sometimes called the "Everglades of the North" and recognized as one of the largest freshwater cattail marshes in the United States. The state-owned wildlife area and the adjoining federal Horicon National Wildlife Refuge together protect tens of thousands of acres of wetland that attract huge flocks of Canada geese during migration, along with bald eagles, sandhill cranes, herons, and a long list of shorebirds. A paved auto tour loop, hiking trails, and a visitor center make it an easy half-day outing from the city.

The Northern Unit of the Kettle Moraine State Forest is roughly 30 to 40 minutes southwest of Fond du Lac and offers a very different landscape from the lake country, with kames, eskers, and deep kettle lakes shaped by the last glaciation. The forest holds an extensive network of hiking and biking trails, several campgrounds, and the Parnell Tower observation point with views over the drumlin-dotted countryside. It is a favorite of hikers, mountain bikers, and cross-country skiers throughout the year.

For one week each July, the nearby city of Oshkosh hosts EAA AirVenture, widely considered the world's largest aviation gathering, and Fond du Lac often serves as overflow lodging for that event. Oshkosh sits about 20 miles to the northwest on the western shore of Lake Winnebago, and the fly-in draws several hundred thousand visitors who fill every rentable room in the region. Even outside that week, the EAA Aviation Museum remains open year-round as a draw for plane spotters and families.

Together, these features make Fond du Lac a flexible base for short-term rentals. Visitors can spend a morning on Lake Winnebago, an afternoon watching geese at Horicon Marsh, and a day hiking the glacial ridges of the Kettle Moraine, all without changing accommodations. The city is large enough to offer restaurants, breweries, and conveniences, yet small enough to feel relaxed and affordable, and its position between Milwaukee, Madison, Green Bay, and the Fox Valley makes it a convenient launching point for travelers exploring the wider lake-and-countryside region of eastern Wisconsin.

startup landing logo

Copyright © 2026 HomeRun Analytics, Inc

Explore

HomeCountry ExplorerProperty Analyzer

Resources

Market ComparatorRegulationsBlog

Trusted by STR investors in 50+ U.S. states

Built by investors, for investors

STRProfitMap® is a registered trademark of HomeRun Analytics, Inc