Freeland, WA

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Freeland short-term rental market based on reliable data.

Listings

107 / 176

Reliable / Active

Cap Rate

6%

Middle-Earners Gross Yield

Revenue

$44,360

Middle-Earners Revenue

Occupancy

49%

Middle-Earners Occupancy

Home Value

$752,975

Median Home Sale Price

Top Earners

$82,472

Top-Earners Revenue

Freeland

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Freeland.

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C

Challenging to Investors

Freeland Regulations

Regulatory uncertainty is high due to a proposed ban on STRs in the Freeland UGA as part of the 2025 plan update, creating a major risk of forced compliance changes. Even while currently allowed under state rules, anticipated local licensing, inspections, and potential occupancy/parking caps add moderate costs and process steps. Enforcement risks and the tight timeline heighten investor caution.

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About Freeland

Freeland is a small unincorporated community on the south-central shore of Whidbey Island, in Island County, Washington. With roughly two thousand residents, it carries a quiet, rural character that stands in stark contrast to the bustle of the Seattle metro area across Puget Sound. The community sits along Holmes Harbor and is best known as a relaxed base for exploring Whidbey Island's farmlands, saltwater shoreline, and wooded state parks. It lies roughly 30 miles north-northwest of Seattle, with a typical drive of about two hours via the Clinton–Mukilteo ferry, or a longer but scenic trip over the Deception Pass Bridge at the island's northern tip.

A short drive north of Freeland brings visitors to Coupeville, one of the oldest towns in Washington State and the seat of Island County. The waterfront historic district retains much of its nineteenth-century feel, with wooden storefronts, working wharves, and a small but lively dining scene. Coupeville is about a 15-minute drive from Freeland and serves as a popular day-trip anchor for travelers staying further south on the island. Coupeville, Washington

Just beyond Coupeville lies Ebey's Landing National Historical Reserve, the country's first such reserve. The unit preserves the area's open agricultural landscape, historic homesteads, and the dramatic bluffs where the island meets Puget Sound. A beloved trail runs along the bluff and down to the beach, offering some of the most photographed coastal scenery in the Pacific Northwest. The reserve entrance is roughly 20 minutes north of Freeland. Ebey's Landing National Historical Reserve

To the northwest, Deception Pass State Park spans both Whidbey Island and Fidalgo Island, joined by the arched Deception Pass Bridge. The park features more than 14 miles of saltwater shoreline, dense stands of old-growth forest, and a network of hiking trails that draw visitors year-round. From Freeland, the drive is around 35 to 40 minutes and the park is widely considered a highlight of any Whidbey Island visit. Deception Pass State Park

A few minutes east of Freeland, Greenbank Farm occupies a former loganberry farm that has been repurposed as a community gathering place of walking trails, gardens, a small winery, and a handful of shops. Its open fields and forest paths make it an easy, family-friendly stop, and its location on the island's central plateau gives it a sense of openness that differs from the wooded shorelines elsewhere on Whidbey.

Freeland's appeal as a short-term rental base lies in this combination of small-town quiet and proximity to some of Northwest Washington's most scenic destinations. Guests can settle into a more residential, agricultural side of Whidbey Island while remaining within an hour or two of historic towns, bluff-top trails, and a beloved state park, making it an easy fit for travelers from the Seattle area and beyond who want both seclusion and a full itinerary within reach.

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