Ararat, VA

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Ararat short-term rental market based on reliable data.

Listings

29 / 42

Reliable / Active

Cap Rate

14%

Middle-Earners Gross Yield

Revenue

$26,588

Middle-Earners Revenue

Occupancy

47%

Middle-Earners Occupancy

Home Value

$196,488

Median Home Sale Price

Top Earners

$46,183

Top-Earners Revenue

Ararat

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Ararat.

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B

Generally Investor friendly

Ararat Regulations

Active STR market with numerous listings suggests legality is clear and unrestricted; minimal or no identified caps; tone appears supportive, with only routine business licensing and transient occupancy tax likely required.

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About Ararat

Ararat is a small unincorporated community in Patrick County, in the southwestern corner of Virginia, just a few miles north of the North Carolina border. With only a few hundred residents in the community itself, Ararat is a quiet, rural crossroads that feels deeply rooted in the rhythms of the Blue Ridge foothills, where farmland, forest, and country roads still define daily life. It is best known as a gateway to outdoor recreation in the Blue Ridge Mountains, including nearby lakes, state parks, and scenic byways, and it draws visitors looking for a slower pace and easy access to the natural landscapes of southern Virginia and northern North Carolina. Ararat sits roughly an hour southwest of Roanoke, the nearest major city, and about 45 minutes north of Mount Airy, North Carolina.

One of the closest and most popular outdoor destinations in the area is Fairystone State Park, about a 15-minute drive from Ararat. The park spreads across more than 2,700 acres and centers on the 168-acre Fairystone Lake, where visitors can swim, fish, kayak, and paddle, while the surrounding woods offer miles of hiking and mountain biking trails. It is a family-friendly anchor of the local recreation scene and a common reason travelers end up in the area at all.

A short drive east of Ararat, the Blue Ridge Parkway winds through some of the most photographed country in the Appalachians, and the section near Patrick County includes Mabry Mill, one of the most photographed spots on the entire parkway. The restored gristmill, working blacksmith shop, and surrounding meadow are about 30 minutes from Ararat and pair naturally with a slow drive along the parkway, especially in the fall when the hardwood hills ignite in color.

For a change of pace, Mount Airy, North Carolina sits roughly 40 minutes south of Ararat across the state line. The town is famous as the real-life inspiration for Mayberry in The Andy Griffith Show, and downtown Mount Airy leans into that heritage with souvenir shops, diners, and Andy Griffith-themed attractions, while still functioning as a genuine small Southern town. Many visitors staying in Ararat make the short trip south for an afternoon or evening out.

Ararat is a compelling base for short-term rentals because it offers genuine seclusion without feeling isolated. Guests can spend their days on the lake, on parkway overlooks, or in the woods, and still reach a memorable small-town experience in Mount Airy or a larger city like Roanoke within an hour. That balance of quiet rural setting, varied outdoor recreation, and proximity to cultural draws makes the community well suited to travelers looking to unplug while staying within reach of the region's best-known highlights.

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