Winters, TX

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Winters short-term rental market based on reliable data.

Listings

11 / 14

Reliable / Active

Cap Rate

19%

Middle-Earners Gross Yield

Revenue

$23,005

Middle-Earners Revenue

Occupancy

59%

Middle-Earners Occupancy

Home Value

$124,525

Median Home Sale Price

Top Earners

$30,286

Top-Earners Revenue

Winters

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Winters.

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B

Generally Investor friendly

Winters Regulations

Winters lacks a city‑specific STR ordinance and caps, indicating STRs are likely allowed with minimal local rules. The main burden is state hotel‑occupancy tax compliance for stays ≤30 days; verify any zoning or city permits to lock in a low‑friction setup.

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About Winters

Winters is a small city in Runnels County in west-central Texas, with a population of approximately 2,500 residents. It has a quiet, rural character rooted in its history as a railroad town, and it serves as a gateway to the rolling plains, ranch lands, and outdoor recreation areas of the Texas Big Country. The community sits about 40 miles southeast of Abilene, the nearest major city, and roughly 150 miles southwest of the Dallas–Fort Worth metroplex. Winters has a heritage tied to agriculture, particularly cotton farming and cattle ranching, and it maintains a traditional small-town feel with historic buildings, locally owned diners, and community events that reflect its West Texas roots.

Fort Phantom Hill is a historic frontier outpost established in 1851 along the Butterfield Overland Mail route, located about 25 miles northwest of Winters near Abilene. The site preserves stone ruins, interpretive trails, and a small visitor area that tells the story of early military life on the Texas frontier. It is recognized as a Texas Historic Landmark and offers a glimpse into nineteenth-century army life on the plains.

Abilene State Park is situated roughly 35 miles northwest of Winters, offering more than 500 acres of mesquite, oak, and juniper woodlands centered around Lake Abilene. Visitors can enjoy camping, hiking, fishing, and swimming, making it a convenient day trip or overnight excursion from Winters. The park is managed by the Texas Parks and Wildlife Department and provides a peaceful natural escape within easy reach of town.

Lake Brownwood, about 50 miles southeast of Winters, is a popular regional destination for boating, fishing, and lakeside recreation. The surrounding area includes campgrounds, parks, and the small town of Brownwood, providing a relaxed retreat within easy driving distance for guests looking to spend a day or two on the water.

Winters makes a compelling base for short-term rental guests who want a quiet, authentic West Texas experience with access to the wider region's attractions. Its central position in Runnels County, friendly small-town atmosphere, and proximity to Abilene, state parks, and historic frontier sites give visitors a blend of rural charm and outdoor adventure, appealing to travelers seeking something well off the typical tourist trail.

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