Performance indicators for the Keller short-term rental market based on reliable data.
Listings
Reliable / Active
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Middle-Earners Gross Yield
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Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
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Median Home Sale Price
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Top-Earners Revenue
The highest-performing listings in Keller.
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Challenging to Investors
STRs are explicitly allowed citywide in approved zones with clear, defined processes (registration, inspections, safety standards), indicating moderate permitting and known compliance steps. However, strict operational caps (30-day max stay, 180 annual days, 2 guests/bedroom), safety prerequisites (two egress points), parking constraints, and a three-strike suspension system introduce meaningful compliance burden and limit viable returns, pushing the environment into challenging rather than friendly for investors.
Local STR Agent
STR specialist · Keller, TX
Keller is a city in Tarrant County, Texas, United States, in the Dallas–Fort Worth metroplex. According to the 2020 census, the city's population is 45,776, making Keller the 80th most populated city in Texas. The most recent population estimate, as of July 1, 2021, is 45,397.In the early 1850s, settlers established Keller and the town became a stop on the Texas and Pacific Railway. The settlers settled around the wooded region in Keller because of Keller's proximity to the Trinity River water supply and abundant farmland. On November 16, 1955, Keller became incorporated. Keller is mostly residential, featuring more than 300 acres (120 ha) of developed land for 11 park sites and more than 26 miles of hiking and biking trails. The city prides itself as "Texas's Most Family Friendly City."
