Jasper, TX

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Jasper short-term rental market based on reliable data.

Listings

12 / 21

Reliable / Active

Cap Rate

12%

Middle-Earners Gross Yield

Revenue

$19,769

Middle-Earners Revenue

Occupancy

49%

Middle-Earners Occupancy

Home Value

$170,567

Median Home Sale Price

Top Earners

$50,367

Top-Earners Revenue

Jasper

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Jasper.

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Irrelevant

Jasper Regulations

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About Jasper

Jasper is a small city in East Texas and serves as the seat of Jasper County, with a population of roughly 7,500 residents. Tucked into the rolling Piney Woods, the town has a relaxed, forested character and a quiet main street that reflects its heritage as an old lumber and railroad community. It is best known as a gateway to the region's lakes, rivers, and piney woods, and it sits about 130 miles northeast of Houston, the nearest major metropolitan area, reachable by car in roughly two to two-and-a-half hours via US-69 and US-190.

One of the area's most popular draws is Sam Rayburn Reservoir, a vast impoundment on the Angelina River that ranks among the largest lakes fully within Texas. Located about 20 to 30 minutes west of Jasper, it offers excellent bass and catfish fishing, boating, and a string of public parks and marinas along its wooded shoreline. Weekenders from Houston, Beaumont, and Louisiana make the lake a year-round destination for water-based recreation.

Just north of Jasper lies the Angelina National Forest, a sprawling woodland of longleaf pines, cypress sloughs, and clear streams. Within its boundaries, the forest offers hiking trails, primitive camping, swimming holes, and paddling on the Angelina and Attoyac rivers. The forest's southern reaches and trailheads sit within about a 20- to 30-minute drive of town, making it an easy day trip for guests seeking solitude or wildlife watching.

Roughly 45 minutes southwest of Jasper, Martin Dies Jr. State Park sits on the edge of Steinhagen Lake, a quieter alternative to the busier Sam Rayburn. The park is known for its shaded trails, kayak-friendly sloughs, and family campgrounds, and it is a popular base for birding, especially during spring and fall migrations. Its combination of accessibility and calm, water-based recreation makes it a natural complement to a Jasper-area stay.

About an hour to the south, the Big Thicket National Preserve protects one of the most biodiverse regions in the United States, where eastern hardwoods, southern pines, and Gulf coastal prairies overlap. Visitors come for its tangle of cypress sloughs, hiking paths, and rare plant communities, and several units of the preserve are within easy reach of Jasper. Together with the lakes and forests to the north, it cements the town's role as an East Texas outdoor hub.

For short-term-rental investors, Jasper offers a compelling mix of small-town affordability and proximity to a surprisingly varied set of natural attractions. Its position between Sam Rayburn Reservoir, the Angelina National Forest, and the Big Thicket gives it a broad seasonal appeal for fishermen, hunters, paddlers, and families looking to unplug in the Piney Woods, all within a few hours' drive of the Houston metropolitan area.

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