Gainesville, TX

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Gainesville short-term rental market based on reliable data.

Listings

136 / 236

Reliable / Active

Cap Rate

11%

Middle-Earners Gross Yield

Revenue

$25,568

Middle-Earners Revenue

Occupancy

38%

Middle-Earners Occupancy

Home Value

$243,977

Median Home Sale Price

Top Earners

$55,493

Top-Earners Revenue

Gainesville

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Gainesville.

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C

Challenging to Investors

Gainesville Regulations

Gainesville requires a Special Use Permit ($600) with two mandatory public hearings and ~60-day processing time for all STRs, with no as-of-right permissions anywhere. While the city has approved multiple recent applications, the council approval requirement and certificate of occupancy add significant compliance burden and investment uncertainty.

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About Gainesville

Gainesville is a city in and the county seat of Cooke County, Texas, United States. Its population was 17,394 at the 2020 census. It is part of the Texoma region and is an important Agri-business center.

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