Follett, TX

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Follett short-term rental market based on reliable data.

Listings

3 / 4

Reliable / Active

Cap Rate

10%

Middle-Earners Gross Yield

Revenue

$11,571

Middle-Earners Revenue

Occupancy

39%

Middle-Earners Occupancy

Home Value

$114,607

Median Home Sale Price

Top Earners

$12,052

Top-Earners Revenue

Follett

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Follett.

Loading top listings...

B

Generally Investor friendly

Follett Regulations

Short‑term rentals are permitted in unincorporated Brazoria County/Follett with no city‑ or county‑level STR license required; investors mainly face the standard Texas Hotel Occupancy Tax registration and confirmation that STR is an allowed use under county zoning. Compliance hinges on normal building, septic/well, fire, and life‑safety codes rather than restrictive STR caps or onerous local permits, which makes the environment investor‑friendly while still requiring basic due diligence.

View Follett Regulations →

Local STR Agent

STR specialist · Follett, TX

Trusted Expert
Get Expert Help In Follett
Free consultation Response within 24h

About Follett

Follett is a small city in Lipscomb County, tucked into the far northeastern corner of the Texas Panhandle just a few miles south of the Oklahoma state line. With a population of only a few hundred residents, it carries the unhurried character of a working agricultural community, surrounded by wheat fields, cattle pastures, and the big-sky vistas that define this part of the High Plains. The town serves as a quiet gateway to the rural tri-state region where Texas, Oklahoma, and Kansas meet, appealing to travelers drawn by wide-open landscapes rather than urban amenities. The nearest major Texas city is Amarillo, located roughly 110 miles to the southwest and reachable in about a two-hour drive.

One of the most striking natural destinations within reach of Follett is Palo Duro Canyon State Park, often called the Grand Canyon of Texas. Set south of Amarillo and accessible in roughly two and a half hours by car, the park offers more than 30 miles of hiking, biking, and horseback trails that descend through vivid red and orange rock formations. Its dramatic rim-to-floor scenery, summer outdoor musical performances, and quiet rim campgrounds give visitors a memorable taste of Panhandle wilderness that feels far removed from any major metropolitan area.

A bit closer to the Amarillo area but still within a couple of hours of Follett, Lake Meredith National Recreation Area provides a welcome contrast to the surrounding plains. The lake, set among rugged canyon country along the Canadian River, is known for boating, fishing, swimming, and quiet coves lined with rocky cliffs. Its mix of water recreation and short interpretive trails makes it an easy day trip and a refreshing change of pace in a region more often associated with grasslands than shoreline.

For visitors interested in the regional character, the small town of Canadian, Texas lies about 90 minutes south of Follett along the old Route 66 corridor. It has built a quiet reputation as an antique and Western-art destination, with restored brick storefronts, locally owned shops, and nearby breaks of the Canadian River that add to its draw as a slow-paced stopover for travelers exploring the eastern Panhandle.

Follett's appeal as a base for short-term rentals lies in its genuine sense of remoteness and its proximity to some of the most underrated landscapes in the Texas Panhandle. Travelers who choose to stay here trade the bustle of larger destinations for star-filled skies, easy access to lesser-known corners of the plains, and a calm, authentic rural experience that pairs naturally with day trips to the region's dramatic canyon and lake country.

startup landing logo

Copyright © 2026 HomeRun Analytics, Inc

Explore

HomeCountry ExplorerProperty Analyzer

Resources

Market ComparatorRegulationsBlog

Trusted by STR investors in 50+ U.S. states

Built by investors, for investors

STRProfitMap® is a registered trademark of HomeRun Analytics, Inc