Pigeon Forge, TN

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Pigeon Forge short-term rental market based on reliable data.

Listings

14147 / 23775

Reliable / Active

Cap Rate

14%

Middle-Earners Gross Yield

Revenue

$58,237

Middle-Earners Revenue

Occupancy

63%

Middle-Earners Occupancy

Home Value

$423,906

Median Home Sale Price

Top Earners

$126,740

Top-Earners Revenue

Pigeon Forge

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Pigeon Forge.

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C

Challenging to Investors

Pigeon Forge Regulations

Pigeon Forge permits STRs but significantly restricts them to commercial/mixed‑use zones and only allows legacy R‑1 properties, imposing a $300 permit, annual inspections (county $250+) and safety standards. Occupancy caps (max 12 persons, 2 guests/bed), licensing/registration, and multi‑layer taxes (9.75% total) add cost/compliance. The tone is supportive for tourism, but zoning limits and enforcement‑driven rules make new investor entry challenging.

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About Pigeon Forge

Pigeon Forge is a small resort city tucked into Sevier County in eastern Tennessee, with a year-round population of roughly 6,000 to 7,000 residents. Set in the foothills of the Appalachian Mountains along the Little Pigeon River, it carries a playful, family-friendly character defined by neon signage, dinner theaters, miniature golf courses, and a steady stream of visitors. The town is best known as a gateway to the Great Smoky Mountains National Park and for being the home of Dollywood, the theme park co-owned by Dolly Parton. It sits about 30 miles southeast of Knoxville, making it a roughly 45-minute drive from the nearest major metropolitan area.

Just a few miles from the city center, the Great Smoky Mountains National Park draws millions of visitors each year and is the dominant natural attraction in the region. The park, which straddles the Tennessee–North Carolina border, offers hiking trails, scenic drives such as Newfound Gap Road, historic log cabins, and wildlife viewing opportunities including elk, black bears, and synchronous fireflies. The main Gatlinburg entrance is only about 15 minutes from most Pigeon Forge addresses, placing trailheads, picnic areas, and the Sugarlands Visitor Center within easy reach of vacationers.

A short drive into town brings guests to Dollywood and Dollywood's Splash Country, the Dolly Parton–themed theme park and water park that anchor the city's entertainment scene. The park features roller coasters, craft demonstrations reflecting Appalachian heritage, seasonal festivals, and a resort that has become a destination in its own right. Tickets and operating hours vary by season, with the park typically open from spring through late December.

A few miles to the south, the neighboring town of Gatlinburg complements Pigeon Forge with its own SkyLift Park, the aerial tram to Crockett Mountain, the Ripley's Aquarium of the Smokies, and a walkable downtown filled with shops and restaurants. Visitors often treat the two towns as a single base, parking in one and traveling between them via the Parkway, the main tourist corridor that runs the length of both communities.

Pigeon Forge is a compelling base for short-term rentals because of the unusual combination of a small-town footprint and a year-round tourism economy fueled by the Smokies, Dollywood, and a long list of family-oriented attractions. Its proximity to Knoxville's regional airport and interstate highways makes it accessible, while the steady calendar of seasonal events, from spring blooms to fall foliage to winter lights, gives owners a reliable flow of visitors in nearly every month of the year.

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