Nolensville, TN

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Nolensville short-term rental market based on reliable data.

Listings

10 / 24

Reliable / Active

Cap Rate

4%

Middle-Earners Gross Yield

Revenue

$32,001

Middle-Earners Revenue

Occupancy

67%

Middle-Earners Occupancy

Home Value

$835,098

Median Home Sale Price

Top Earners

$69,038

Top-Earners Revenue

Nolensville

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Nolensville.

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D

Unfriendly to Investors

Nolensville Regulations

Nolensville’s zoning code omits STRs, making them prohibited by default—no permits or licenses exist—and the board’s 2018 rejection of an explicit ban left a ‘wait‑and‑see’ stance. Without a clear path to operate, investors face legal risk and must seek costly rezoning or wait for future rules, making the market unfriendly for STR investment.

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About Nolensville

Nolensville is a small historic town in Williamson County, Tennessee, situated roughly twenty miles south of downtown Nashville. With a population of approximately ten thousand residents, it has retained much of its nineteenth-century small-town character even as it has grown into a popular bedroom community for the Nashville metro. The town is best known for its quaint historic Main Street, its popular annual Pumpkinfest, and its position as a quiet gateway to the rolling horse country and affluent suburbs of southern Williamson County. Its location just off Interstate 840 and U.S. Route 31A makes it a convenient stopover or home base for visitors who want Nashville's music and dining scene without the bustle of staying in the city itself.

Just a few miles west of Nolensville, Arrington Vineyards sits on a stretch of hills that has become one of Middle Tennessee's most visited wine destinations. Founded in part by country music artist Kix Brooks, the vineyard offers tastings, seasonal concerts, and on-site food vendors in a relaxed countryside setting, and is generally about a ten to fifteen minute drive from the center of town. It draws steady weekend crowds from across the region and is a natural fit for short-term rental guests looking for a low-key afternoon.

A short drive southwest brings visitors to historic downtown Franklin, Tennessee, one of the most photographed small downtowns in the South. Roughly fifteen to twenty minutes from Nolensville, Franklin's Main Street is lined with preserved Civil War-era buildings, independent boutiques, and well-reviewed restaurants, and it sits adjacent to the sites of the Battle of Franklin, a defining engagement of the Civil War's Western Theater. Visitors can spend an afternoon browsing the square before returning to a quieter rental just up the road.

The Natchez Trace Parkway, a National Park Service scenic drive that runs from Nashville down into Mississippi, passes through the rolling countryside just west of Nolensville. The nearby portions offer pull-offs, short walking trails, and a glimpse of the hardwood forest and limestone springs that travelers have used for centuries. Music Row, the Grand Ole Opry, and the broader attractions of downtown Nashville are also within a thirty-minute drive to the north, giving Nolensville guests easy day-trip access to one of the country's most-visited urban destinations.

Taken together, Nolensville's blend of preserved small-town character, Williamson County's wineries and historic sites, and quick access to both Franklin and Nashville makes it an unusually versatile market for short-term rentals, appealing to leisure travelers, business visitors, and Music City tourists who prefer a quieter setting at the end of the day.

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