Knoxville, TN

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Knoxville short-term rental market based on reliable data.

Listings

1937 / 3589

Reliable / Active

Cap Rate

9%

Middle-Earners Gross Yield

Revenue

$34,924

Middle-Earners Revenue

Occupancy

63%

Middle-Earners Occupancy

Home Value

$374,802

Median Home Sale Price

Top Earners

$67,719

Top-Earners Revenue

Knoxville

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Knoxville.

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C

Challenging to Investors

Knoxville Regulations

Knoxville permits STRs and routes licensing through its Business License/Tax Office, but key rules (zoning limits, caps, inspection requirements, permits/fees, enforcement) are not published, requiring direct confirmation and adding compliance uncertainty and investor risk.

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About Knoxville

Knoxville is a mid-sized city in eastern Tennessee, serving as the seat of Knox County and straddling the Tennessee River in the foothills of the Appalachian Mountains. The city has a population of roughly 190,000 in the urban core and more than 800,000 in the broader metropolitan area. It carries the relaxed feel of a college town — the University of Tennessee's flagship campus anchors much of the local energy — while also functioning as a regional hub for outdoor recreation and live music. Knoxville is best known as a gateway to the Great Smoky Mountains, the most visited national park in the United States, and it sits about 180 miles east of Nashville, which is roughly a three-hour drive by interstate.

Just under an hour south of Knoxville, Great Smoky Mountains National Park draws millions of visitors each year to its misty ridgelines, old-growth forests, and abundant wildlife. Visitors entering through the park's most common Tennessee-side entrances near Gatlinburg, Pigeon Forge, and Townsend typically find themselves on the road for 45 minutes to an hour, depending on traffic. The park offers scenic drives, hundreds of miles of hiking trails, historic cabins, and ranger-led programs that make it a year-round draw for cabin-goers, leaf-peepers in autumn, and families exploring Appalachian heritage.

A few minutes south of downtown, Ijams Nature Center offers a more contained outdoor experience along the Tennessee River. The 300-plus-acre park combines reclaimed quarries, woodland trails, a lake for paddling and swimming, and a bouldering area popular with climbers. It functions as an easy escape for visitors who want a taste of the surrounding wilderness without leaving the city limits.

In the heart of downtown, Market Square has been a gathering place for residents and visitors since the late 1700s, and today it is lined with locally owned restaurants, coffee shops, and a year-round calendar of outdoor concerts, farmers' markets, and festivals. A short walk west brings visitors to World's Fair Park, where the Sunsphere — a 266-foot observation tower left over from the 1982 World's Fair — still stands as one of the city's most recognizable landmarks and offers panoramic views of the river, the campus, and the surrounding ridges.

About a half hour north of Knoxville, the Museum of Appalachia preserves pioneer and early-twentieth-century life in the southern highlands through a sprawling collection of log cabins, farm buildings, and folk artifacts spread across a wooded valley. It provides a cultural counterpoint to the natural scenery that defines the region and gives travelers a sense of the mountain heritage that has shaped east Tennessee.

Knoxville's blend of small-city walkability, lively downtown entertainment, and quick access to one of the country's most iconic national parks makes it a particularly strong base for short-term rentals. Visitors can spend a morning hiking in the Smokies, an afternoon browsing Market Square, and an evening taking in a show, all while staying in a market that benefits from year-round tourism driven by the university, regional events, and steady park visitation.

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