Aguada, PR

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Aguada short-term rental market based on reliable data.

Listings

415 / 667

Reliable / Active

Revenue

$23,212

Middle-Earners Revenue

Occupancy

57%

Middle-Earners Occupancy

Top Earners

$64,452

Top-Earners Revenue

Aguada

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Aguada.

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B

Generally Investor friendly

Aguada Regulations

Aguada explicitly permits STRs citywide with no local restrictions beyond Puerto Rico territorial requirements. While multiple permits (use permit, innkeeper registration, merchant registration) create moderate complexity and costs starting at $110, plus a 6-unit cap per structure, the compliance process is well-defined and manageable. The main considerations are the known operational requirements and monitoring potential future restrictions from proposed legislation like House Bill 1557.

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About Aguada

Aguada is a small coastal municipality of roughly 38,000 residents on the western coast of Puerto Rico, a US territory in the Caribbean. Tucked between the Atlantic shoreline and the foothills of the island's interior, the town has a relaxed, traditional Puerto Rican character rooted in its colonial-era history as a sugar-producing settlement. It sits about 75 miles west of San Juan along the northern coastal corridor, and its position between the larger town of Aguadilla to the east and the surf-famous municipality of Rincón to the west makes it a natural stopping point for travelers exploring the western coast. The town is also within roughly 15 to 20 minutes of Rafael Hernández Airport in Aguadilla, giving it convenient access for visitors flying in from the US mainland.

The municipality's central area is anchored by a small historic district with a traditional plaza and a 19th-century Catholic church, and the surrounding streets are lined with modest shops, family-run eateries, and pastel-painted homes that reflect the local Caribbean vernacular. A handful of small public beaches and rocky coves lie along the Atlantic-facing coast, offering quieter alternatives to the more developed beaches further east. The area's sugar mill heritage, an important part of the town's economic history during the Spanish colonial period, is still visible in scattered ruins and the agricultural landscape that surrounds the community.

Just to the west of Aguada lies Rincón, one of Puerto Rico's most celebrated surf towns. World-class surf breaks draw visitors year-round, and the town is also known for its sunset views, beachfront restaurants, and a lively but laid-back atmosphere. The drive from Aguada to the heart of Rincón takes about 20 minutes along the coastal road, making day trips easy.

To the east, Aguadilla is a larger coastal municipality with broader commercial offerings, a public beach scene, and the regional airport. The roughly 15-minute drive connects visitors to more developed beaches, surf schools, and dining options, as well as a casino and several beachfront hotels.

Aguada is a compelling base for short-term rentals because it offers the affordability and quiet of a traditional Puerto Rican town while keeping some of the island's most popular coastal destinations within a short drive. Visitors can spend mornings on quieter local beaches, afternoons surfing or dining in Rincón, and evenings enjoying the more developed scene in Aguadilla, all while staying in a community that feels distinctly local. For owners, the combination of airport proximity, year-round tourism, and access to both established surf destinations and authentic small-town Puerto Rico makes the area a versatile and resilient market.

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