Portland, OR

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Portland short-term rental market based on reliable data.

Listings

90 / 216

Reliable / Active

Cap Rate

5%

Middle-Earners Gross Yield

Revenue

$27,510

Middle-Earners Revenue

Occupancy

78%

Middle-Earners Occupancy

Home Value

$540,664

Median Home Sale Price

Top Earners

$57,798

Top-Earners Revenue

Portland

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Portland.

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B

Generally Investor friendly

Portland Regulations

Portland explicitly permits STRs with a clear home-sharing model and an online application system, but requires permits, inspections, business registration, and tax compliance, plus caps on guests (5-10) and units (max 25% per structure) and a residency requirement (270 days/year), which adds moderate complexity but remains manageable for investors.

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About Portland

Portland is the largest city in Oregon, situated in Multnomah County along the Willamette River in the northwestern part of the state. With a population of roughly 650,000 in the city proper, Portland has built a reputation as a quirky, food-obsessed, and outdoors-loving urban hub — a place where food carts, independent coffee roasters, and craft breweries thrive alongside bike lanes, public parks, and forested hillsides. Long nicknamed the "City of Roses" for its prolific public gardens, it also serves as a natural gateway to some of the Pacific Northwest's most striking landscapes, including the Columbia River Gorge, the slopes of Mt. Hood, and the Oregon Coast about 80 miles to the west. It lies approximately 170 miles south of Seattle along the I-5 corridor.

One of Portland's most beloved cultural landmarks is Powell's City of Books, a sprawling independent bookstore that occupies an entire city block in the West Burnside area near downtown. Covering more than 68,000 square feet, it stocks well over a million volumes across new, used, and rare sections, drawing bibliophiles who treat browsing the store as a destination in itself. A short drive or transit ride west of downtown, Washington Park hosts the famous International Rose Test Garden — the oldest continuously operating public rose test garden in the United States — alongside the tranquil Portland Japanese Garden, often counted among the most authentic Japanese gardens outside Japan.

For those willing to venture beyond the city limits, the Columbia River Gorge National Scenic Area begins roughly 15 to 20 miles east of downtown, and within it sits Multnomah Falls, a 620-foot waterfall that ranks among the most photographed natural sites in the Pacific Northwest. Visitors can reach the falls in about 45 minutes via Interstate 84, and the surrounding canyon is laced with hiking trails, historic highway viewpoints, and smaller cascades. A bit farther east, the Mt. Hood National Forest surrounds Oregon's highest peak at roughly 60 miles from the city, offering year-round recreation from summer wildflower hikes along the Timberline Trail to winter skiing at Timberline Lodge, about a 90-minute drive from downtown.

Portland's appeal as a short-term-rental market rests on this unusually compact balance of urban and natural attractions. Travelers can spend a morning wandering farmers' markets, Powell's aisles, or the Pearl District's galleries, then drive less than an hour for waterfall hikes, windsurfing on the Columbia, or wine tasting in the nearby Willamette Valley. That mix of walkable neighborhoods, a deep food-and-drink culture, and quick access to mountains, gorge, and coast makes the city a flexible home base for visitors planning either a long weekend or a longer Pacific Northwest itinerary.

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