Enterprise, OR

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Enterprise short-term rental market based on reliable data.

Listings

4 / 8

Reliable / Active

Cap Rate

6%

Middle-Earners Gross Yield

Revenue

$26,431

Middle-Earners Revenue

Occupancy

58%

Middle-Earners Occupancy

Home Value

$424,012

Median Home Sale Price

Top Earners

$33,033

Top-Earners Revenue

Enterprise

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Enterprise.

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C

Challenging to Investors

Enterprise Regulations

Citywide STRs have no specific permit burden inside city limits (low complexity), but the only county permission is in limited CR-2 zones with detailed design/fire requirements, hotel–motel tax, occupancy/parking standards, and enforceable revocation after citations—raising compliance risk and narrowing investment area.

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About Enterprise

Enterprise is a small city in Wallowa County, tucked into the far northeastern corner of Oregon and serving as the county seat. With a population of roughly 1,900, it has the unhurried, ranch-country feel of a rural mountain town, surrounded by pine forests, hay fields, and the snow-streaked skyline of the Wallowa Mountains. The community is best known as the western gateway to the Wallowas, a region often compared to the Alps for its dramatic glaciated peaks, deep lake basins, and abundant wildlife. Enterprise sits about 300 miles east of Portland, a drive of roughly five to six hours across the Blue Mountains and through the Grande Ronde Valley, which makes it feel genuinely remote while still being reachable for a long-weekend trip from the Willamette Valley.

Just south of town, Wallowa Lake anchors the area's summer appeal. This long, glacially carved lake sits at the foot of the Wallowa Mountains about six miles from Enterprise and is ringed by Wallowa Lake State Park, where visitors can swim, paddle, fish, and camp beneath some of Oregon's most photographed peaks. The lakeshore also marks the trailhead for many of the most popular hikes into the Eagle Cap Wilderness, including the short but steep path to the bottom of Wallowa Falls.

A few minutes farther up the road, the Wallowa Lake Tramway carries visitors from near the lake's western edge to the summit of Mount Howard, more than 8,000 feet above sea level, in a trip of about fifteen minutes. At the top, viewing decks look out over the lake, the town of Joseph, and a long sweep of the Wallowa range, an experience that draws both summer tourists and fall larch hikers.

Surrounding it all is the Eagle Cap Wilderness, a roughly 360,000-acre roadless area within the Wallowa–Whitman National Forest. Backpackers come for alpine lakes like Glacier Lake and Frances Lake, while horsepacking and fishing outfitters run trips deep into the backcountry during the short July-through-September season. Enterprise serves as one of the most practical supply points for these trips, with outfitters, gear shops, and trail information clustered along its downtown streets.

Enterprise is a compelling base for short-term rentals precisely because it offers small-town lodging in a setting that punches well above its size. Visitors can spend the day hiking, paddling, riding the tram, or browsing the nearby art community in Joseph, and still return to a quiet street, a brewery or two, and starry mountain nights, a combination that is increasingly rare in the Pacific Northwest.

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