Shawnee, OK

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Shawnee short-term rental market based on reliable data.

Listings

40 / 73

Reliable / Active

Cap Rate

13%

Middle-Earners Gross Yield

Revenue

$24,089

Middle-Earners Revenue

Occupancy

61%

Middle-Earners Occupancy

Home Value

$180,963

Median Home Sale Price

Top Earners

$46,156

Top-Earners Revenue

Shawnee

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Shawnee.

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B

Generally Investor friendly

Shawnee Regulations

STRs are allowed under a registration‑based framework, but investors must register at federal, state, and local levels, comply with commercial zoning/use standards, and may need building/occupancy permits depending on the property; the current occupancy tax exemption for single units reduces cost, yet the system is evolving and could add taxes, inspection, and automation-driven enforcement.

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About Shawnee

Shawnee sits in the rolling terrain of central Oklahoma as the seat of Pottawatomie County, with a population of roughly 31,000. Part of the broader Oklahoma City metropolitan area, the city blends a small-town feel with the energy of a university town — Oklahoma Baptist University anchors the north side of the city, and the historic St. Gregory's University campus, though no longer operating as a college, remains a cultural landmark. Shawnee is also the governmental and cultural headquarters of the Citizen Potawatomi Nation, one of Oklahoma's larger federally recognized tribes, and serves as a regional commercial hub for the surrounding agricultural communities. It lies about 35 miles east of Oklahoma City along the I-40 corridor, making it a natural stopover for travelers moving between the state's two largest metro areas.

The Mabee-Gerrer Museum of Art, housed on the former St. Gregory's campus on the west side of town, holds one of Oklahoma's more eclectic collections, spanning Egyptian antiquities, Renaissance-era works, and pieces by the museum's founder, Father Gregory Gerrer, a Benedictine monk and self-taught artist. Visitors can tour the galleries in an hour or two, and the museum sits roughly five minutes from downtown.

Just north of the city, the Citizen Potawatomi Nation Cultural Heritage Center preserves the history and living traditions of the Potawatomi people through a museum, gallery spaces, and rotating exhibits. The complex also hosts community events, a gallery of Potawatomi leadership portraits, and a gift shop featuring Native-made goods, all within a short drive of central Shawnee.

Outdoor recreation is close at hand at Wes Watkins Reservoir, a state-owned lake roughly ten miles east of town that offers fishing, boating, picnic areas, and a sandy swimming beach through the warmer months. Back in town, the downtown district along Main Street features restored brick storefronts, locally owned diners, and the old Santa Fe Depot, a reminder of the railroad boom that put Shawnee on the map in the 1890s.

Shawnee's appeal for short-term rental owners comes from its location midway between Oklahoma City and the recreational areas of eastern Oklahoma, its year-round calendar of university, tribal, and community events, and the steady draw of visitors interested in Native American heritage and small-town Oklahoma character. With easy interstate access, an established hospitality base, and a mix of cultural and outdoor attractions within a short drive, the city offers a versatile market for guests passing through or staying to explore the region.

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