Wooster, OH

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Wooster short-term rental market based on reliable data.

Listings

122 / 193

Reliable / Active

Cap Rate

10%

Middle-Earners Gross Yield

Revenue

$27,008

Middle-Earners Revenue

Occupancy

56%

Middle-Earners Occupancy

Home Value

$263,736

Median Home Sale Price

Top Earners

$47,773

Top-Earners Revenue

Wooster

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Wooster.

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C

Challenging to Investors

Wooster Regulations

Wooster lacks a specific STR category—operators must fit under bed‑and‑breakfast (owner‑occupied, max 3 rooms in residential zones; up to 12 in some commercial districts with conditional use) or hotel/motel (only in C‑2/C‑3/C‑4), each requiring planning approvals, zoning certificates, building permits, fire/health inspections, and tax registration. This ambiguity and the complex, zone‑specific compliance make the regulatory environment challenging for investors.

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About Wooster

Wooster, the county seat of Wayne County in northeastern Ohio, is a city of roughly 27,000 residents that blends the energy of a small college town with the agricultural heritage of the surrounding region. Best known as the home of The College of Wooster, a well-regarded liberal arts college, Wooster also serves as a convenient northern gateway to Ohio's Amish Country, the cluster of rolling-farmland communities in Holmes and Tuscarawas counties. The city sits roughly 60 miles southwest of Cleveland and about 35 miles southwest of Akron, placing it within easy reach of the larger metropolitan areas of Northeast Ohio.

The College of Wooster, founded in 1866, anchors the city with its tree-lined campus, Gothic-style buildings, and an active cultural calendar of lectures, concerts, and theater. Visitors strolling the central square and adjacent streets find a mix of locally owned restaurants, coffee shops, bookstores, and pubs that come alive during the academic year. The campus itself is open to the public and worth a walk for its architecture and quiet quads, while the downtown's late-nineteenth-century buildings lend the city a small-town historic character.

Just south of town, Secrest Arboretum offers more than 100 acres of cultivated gardens, tree collections, and walking trails maintained by Ohio State University's Ohio Agricultural Research and Development Center. Open year-round and free to visit, the arboretum draws gardeners, joggers, and families looking for an easy outdoor stop. It pairs naturally with a visit to the broader OARDC campus, which regularly hosts seasonal events, research tours, and educational programs geared toward visitors interested in agriculture and plant science.

A short drive south of Wooster, Ohio's Amish Country begins in earnest, centered on towns like Berlin, Millersburg, and Sugarcreek in neighboring Holmes County, roughly 25 to 30 miles away. The region is known for its covered bridges, artisan cheese factories, roadside produce stands, handcrafted goods, and the rolling agricultural landscape that defines it. Day-trippers from Wooster can easily spend a full day exploring before returning to a quieter urban base in the evening.

With its compact, walkable downtown, its strong ties to a residential college community, and its proximity to both Cleveland's urban amenities and the pastoral scenery of Amish Country, Wooster offers short-term rental guests a balanced Midwestern experience. Visitors can spend mornings wandering campus trails or browsing downtown shops, afternoons among Amish Country farms and markets, and evenings enjoying a quieter, more relaxed pace than they would find in a major city.

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