Sunset Beach, NC

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Sunset Beach short-term rental market based on reliable data.

Listings

131 / 398

Reliable / Active

Cap Rate

4%

Middle-Earners Gross Yield

Revenue

$19,360

Middle-Earners Revenue

Occupancy

51%

Middle-Earners Occupancy

Home Value

$435,276

Median Home Sale Price

Top Earners

$31,233

Top-Earners Revenue

Sunset Beach

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Sunset Beach.

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B

Generally Investor friendly

Sunset Beach Regulations

STRs are explicitly permitted with no caps, but require a 6% accommodation tax, monthly filing, county personal‑property tax listings and compliance monitoring—creating a moderate, manageable compliance burden for investors.

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About Sunset Beach

Sunset Beach, North Carolina, is a quaint coastal town situated in Brunswick County. With a population of approximately 4,000 residents, the town offers a serene and laid-back environment that appeals to both visitors and short-term renters. Located about 45 minutes southwest of Wilmington, the closest major city, Sunset Beach provides easy access to urban amenities while retaining its small-town charm.

The town is renowned for its picturesque coastline and tranquil atmosphere, making it an attractive destination for beach lovers and vacationers. Key landmarks include the Sunset Beach Pier (https://www.sunsetbeachpier.com/),,) which offers fantastic fishing opportunities and stunning views of the Atlantic Ocean, and the Bird Island Coastal Reserve (https://coastalreview.org/places/bird-island-reserve/),,) a pristine natural habitat perfect for hiking, bird-watching, and educational tours.

Sunset Beach also boasts the iconic Kindred Spirit Mailbox (https://www.atlasobscura.com/places/kindred-spirit-mailbox),,) a unique landmark where visitors leave letters and notes, sharing their innermost thoughts and reflections. This adds a special, communal touch to the area's appeal.

For golf enthusiasts, the town is home to several top-rated golf courses, including The Thistle Golf Club (https://www.thistlegolf.com/),,) providing a variety of options for players of all skill levels. Additionally, Sunset Beach hosts various local events and activities throughout the year, catering to a wide range of interests and age groups.

Overall, Sunset Beach's combination of natural beauty, recreational opportunities, and close-knit community atmosphere makes it a highly appealing location for short-term rentals.

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