Performance indicators for the Hendersonville short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Hendersonville.
Loading top listings...
Very Investor friendly
Hendersonville allows short‑term rentals citywide with no local permits or licenses, and state preemption blocks local caps and approvals—only standard tax registrations and basic safety compliance apply. This clear, permissive framework minimizes cost and operational complexity while keeping regulatory risk low, making it exceptionally investor‑friendly.
Local STR Agent
STR specialist · Hendersonville, NC
Hendersonville is a small mountain city in western North Carolina, serving as the county seat of Henderson County. With a population of approximately 14,000 residents, it has the welcoming pace of a small Southern town wrapped in dramatic Blue Ridge scenery. The city has long been recognized for its apple-growing heritage and its easy access to some of the Southeast's most popular outdoor destinations. It sits about 25 miles south of Asheville, just a short drive from the South Carolina border, and acts as a natural gateway for travelers exploring the southern Appalachians.
The heart of the city is its historic Main Street district, where locally owned boutiques, antique shops, art galleries, and restaurants line a walkable corridor anchored by the 1905 Henderson County Courthouse. The downtown hosts a year-round calendar of seasonal events, and its leafy setting under the surrounding ridgelines gives it a distinctive mountain-town character that visitors return to season after season. Most of the lodging options in the area are within a short drive of this central district.
A few miles south of the city in the village of Flat Rock lies Carl Sandburg Home National Historic Site, the preserved Connemara estate of the Pulitzer Prize-winning poet. The site includes the family home, a working dairy goat farm, walking trails, and a small museum, and it offers a quieter, more contemplative counterpoint to the region's outdoor adventure. It is roughly a 10-minute drive from downtown Hendersonville.
About 20 miles northeast of the city, Chimney Rock State Park is anchored by the namesake 315-foot granite monolith, reached by a scenic elevator inside the rock itself. The park's network of trails leads to sweeping views of the Hickory Nut Gorge and Lake Lure below. Just down the road, Lake Lure is a mountain reservoir ringed by forested bluffs, famous both for its beauty and as a filming location for the movie "Dirty Dancing." Together they make a popular half-day excursion from Hendersonville.
To the north of the city, DuPont State Recreational Forest covers more than 10,000 acres of protected mountains, waterfalls, and ridgeline trails. It is one of the most popular mountain biking and hiking destinations in the region, with iconic sites like Triple Falls and High Falls drawing visitors year-round. The forest is roughly a 30- to 40-minute drive from Hendersonville.
With its four-season climate, walkable historic core, and proximity to Asheville, the Blue Ridge Parkway, and the South Carolina state line, Hendersonville appeals to a remarkably broad range of travelers. Leaf-peepers in autumn, apple-pickers in early fall, and hikers, bikers, and waterfall chasers in spring and summer keep demand steady throughout the year, giving short-term rental owners a versatile and resilient base in the southern Blue Ridge.