Louisville, MS

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Louisville short-term rental market based on reliable data.

Listings

44 / 76

Reliable / Active

Cap Rate

13%

Middle-Earners Gross Yield

Revenue

$18,535

Middle-Earners Revenue

Occupancy

45%

Middle-Earners Occupancy

Home Value

$145,112

Median Home Sale Price

Top Earners

$32,216

Top-Earners Revenue

Louisville

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Louisville.

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A

Very Investor friendly

Louisville Regulations

Short-term rentals are allowed citywide with no known prohibitions or local caps; the city has a minimal regulatory footprint and requires only standard state sales tax and business registration. Absent complex permits, inspections, or heavy local rules, compliance risk is low and investment tolerance high.

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About Louisville

Louisville is a small city that serves as the county seat of Winston County in east-central Mississippi, with a population of roughly 6,000 residents. The town has a quiet, traditional Southern character, anchored by a compact downtown, tree-shaded streets, and a community that takes pride in its distinctive place in Mississippi history. Louisville is best known as a focal point of Winston County's "Free State" story, the only Mississippi county whose citizens formally refused to secede from the Union during the Civil War, and as a convenient base for visitors exploring the area's outdoor and Native American heritage sites. It sits roughly 90 miles northeast of Jackson, the state capital, and is within an easy drive of several other east Mississippi communities.

A short drive west of Louisville brings visitors to Nanih Waiya, a large earthen mound and adjoining cave that hold profound significance for the Mississippi Band of Choctaw Indians as the traditional place of their origin. The site, located within Nanih Waiya State Park in nearby Noxapater, offers walking paths, interpretive signage, and a contemplative setting that draws visitors interested in Indigenous history and pre-contact archaeology. It is approximately 20 miles from Louisville, making it a natural day trip.

About ten miles south of town, Lake Tiak O'Khata is a popular local destination for swimming, fishing, boating, and camping along its wooded shoreline. The lake and its associated resort and RV park have long served as a recreational anchor for Winston County families and a draw for travelers looking to spend a few days on the water without venturing to the larger reservoirs of central Mississippi.

Within Louisville itself, the town's role in the Civil War-era "Free State of Winston" is commemorated through local historical markers and small community museums that document the rare instance of organized Unionist resistance within a Confederate state. Travelers interested in the broader region can also use Louisville as a jumping-off point for day trips into the Noxubee National Wildlife Refuge to the east, an extensive bottomland hardwood refuge known for waterfowl viewing and forest drives.

For short-term rental operators and guests alike, Louisville offers something increasingly rare in the Magnolia State: a small-town setting that is not merely a pass-through but a genuine destination in its own right, with Native American heritage, lake recreation, and a unique Civil War legacy all within a short drive. Combined with its easy access to Jackson and the broader Natchez Trace Parkway corridor to the south, the town lends itself well to stays of a weekend or longer, especially for visitors seeking an off-the-beaten-path Mississippi experience.

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