Bay Saint Louis, MS

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Bay Saint Louis short-term rental market based on reliable data.

Listings

486 / 815

Reliable / Active

Cap Rate

11%

Middle-Earners Gross Yield

Revenue

$25,878

Middle-Earners Revenue

Occupancy

44%

Middle-Earners Occupancy

Home Value

$244,084

Median Home Sale Price

Top Earners

$56,250

Top-Earners Revenue

Bay Saint Louis

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Bay Saint Louis.

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A

Very Investor friendly

Bay Saint Louis Regulations

STRs are explicitly allowed citywide with no cap, use a simple $100 annual registration, and the city’s tone is pro-growth focused on legitimization and safety, not restriction. Low permitting costs and clear rules minimize compliance risk and investor uncertainty.

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About Bay Saint Louis

Bay St. Louis sits on the Mississippi Gulf Coast in Hancock County, where the Bay of Saint Louis meets the Gulf of Mexico. The small city has a population of roughly 10,000 to 12,000 residents and serves as the seat of Hancock County. It is known for its laid-back coastal character, its growing arts scene, and a streetscape of colorful cottages, galleries, and locally owned restaurants. The city functions as a gateway to the quieter western stretch of the Mississippi Gulf Coast, and it lies about 60 miles east of New Orleans, Louisiana, roughly an hour's drive across the bayou lowlands along US-90.

Old Town Bay St. Louis forms the heart of the city's identity. This walkable historic district along the waterfront and side streets is lined with locally owned shops, art galleries, and cafes, many housed in buildings that were carefully restored in the years after Hurricane Katrina devastated the coast in 2005. The pedestrian-friendly blocks sit a short stroll from the city's small sandy beach and the municipal harbor, giving the area a small-town feel that contrasts with the busier resort towns further east.

Just west of Bay St. Louis in neighboring Waveland, Buccaneer State Park offers a coastal escape with shaded campsites, nature trails, and direct access to the Gulf shoreline. The park is only a short drive from town and provides a more rustic, nature-oriented alternative to the in-town beachfront. A bit further afield, Gulf Islands National Seashore preserves long stretches of undeveloped beach, dune, and barrier island along this part of the Mississippi coast, with day-use areas and boat access that have made it a long-standing draw for nature lovers.

For travelers interested in a more unusual outing, the Infinity Science Center sits a short drive north of Bay St. Louis, near NASA's Stennis Space Center in Hancock County. The center offers hands-on exhibits on space exploration, Gulf Coast ecosystems, and the rocket-testing work done at the adjacent federal facility, making it a popular family-friendly complement to a beach-focused stay.

Bay St. Louis combines a small-town coastal pace with enough nearby variety to appeal to a wide range of short-term rental guests. Its proximity to New Orleans makes it a comfortable base for visitors who want Gulf beaches without the bustle of the French Quarter, and the surrounding state park, national seashore, and science center provide day-trip options in every direction. For property owners, the city's mix of walkable Old Town, easy beach access, and a steady calendar of art walks and seasonal festivals creates a year-round draw of visitors, with the warm months and shoulder seasons typically the busiest.

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