Performance indicators for the Lamar short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Lamar.
Loading top listings...
Challenging to Investors
Short‑term rentals are not defined in the zoning code; investors must align to analogies like Bed & Breakfast, with moderate permitting (business license, sales tax registration, building, fire, health where meals are served) and local compliance checks. Zoning and occupancy limits add operational constraints, and the lack of clear, STR‑specific rules introduces inconsistency and higher enforcement risk for investors.
Local STR Agent
STR specialist · Lamar, MO
Lamar is a small city in southwestern Missouri and serves as the county seat of Barton County. With a population of approximately 4,400 residents, the town has a quiet, rural character rooted in agriculture and Ozark heritage, and it is best known as the birthplace of the 33rd U.S. President, Harry S. Truman. Its tidy brick downtown, courthouse square, and rolling surroundings give it the feel of a classic Midwestern county seat. The nearest major city is Springfield, located about 95 miles to the east, while Kansas City sits roughly 140 miles to the north and Joplin is around 35 miles to the southwest.
The most prominent attraction in Lamar is the Harry S. Truman Birthplace State Historic Site, which preserves the modest frame house where the future president was born in 1884. The site, located just off the town square, includes the restored home, a small visitor center, and exhibits on Truman's early years. It is within easy walking distance of any lodging in the center of town and draws visitors interested in presidential and Missouri history.
A short drive west of Lamar brings visitors to Prairie State Park, one of the last remaining tracts of native tallgrass prairie in Missouri. The park offers hiking trails through restored grassland, seasonal wildflower displays, and a herd of bison and elk that roam large enclosures, giving guests a taste of what much of the Great Plains once looked like. It sits roughly 15 miles west of the city and makes a popular half-day excursion.
Lamar's historic downtown square anchors the community with traditional brick storefronts, local diners, and a handful of antique shops that reflect the town's 19th-century origins. Strolling the square, popping into locally owned businesses, and pausing at the Barton County Courthouse provides a relaxed slice of small-town life. The square is a short walk from the Truman site and from most in-town lodging.
Just beyond the city limits, the broader landscape opens into the rolling pastures, woodlands, and creek valleys of the western Ozarks, where visitors can fish, hike, and explore quiet country roads. To the south, the historic town of Carthage, known for its striking courthouse and Civil War history, lies about 30 miles away, and the larger attractions of the Ozark region are within a few hours' drive.
Lamar makes a compelling base for short-term rentals because it pairs a genuinely off-the-beaten-path setting with a recognized presidential landmark, a rare prairie preserve, and an authentic small-town atmosphere. Travelers seeking a quieter alternative to Missouri's busier tourist corridors will find a destination that combines history, nature, and rural charm in a single, easy-to-explore package.