Ontonagon, MI

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Ontonagon short-term rental market based on reliable data.

Listings

98 / 178

Reliable / Active

Cap Rate

20%

Middle-Earners Gross Yield

Revenue

$27,939

Middle-Earners Revenue

Occupancy

57%

Middle-Earners Occupancy

Home Value

$137,107

Median Home Sale Price

Top Earners

$45,160

Top-Earners Revenue

Ontonagon

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Ontonagon.

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C

Challenging to Investors

Ontonagon Regulations

Ontonagon permits short-term rentals but critical details of permits, fees, and caps are not publicly accessible, creating significant regulatory uncertainty and risk for investors.

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About Ontonagon

Ontonagon is a small village in the western Upper Peninsula of Michigan, the seat of Ontonagon County, with a year-round population of roughly 1,300 residents. It sits where the Ontonagon River empties into Lake Superior, and its broad lakeshore, snow-buried winters, and quiet downtown give it the unhurried character of a working Great Lakes harbor town turned into an outdoor-recreation hub. The community is best known as the eastern gateway to the Porcupine Mountains, and it draws visitors year-round for hiking, fall color, and Lake Superior scenery. The nearest sizable town is Houghton, about 50 miles to the northeast along US-41, while larger reference cities such as Green Bay, Wisconsin, lie roughly 250 miles to the south across the Upper Peninsula.

Just west of town, Porcupine Mountains Wilderness State Park anchors the region's tourism economy, offering nearly 60,000 acres of old-growth hardwood forest, river gorges, and Lake Superior shoreline. From downtown Ontonagon, the park's eastern entrance is roughly a 20-minute drive, making it easy for guests to return to a comfortable rental each evening after a day on the trails. Within the park, the Lake of the Clouds overlook sits a few miles further west along a scenic park road and provides one of the most photographed vistas in the Midwest, especially in early October when the hardwood hillsides turn copper and crimson.

A few miles north of the village, the brownstone Ontonagon Riverfront area and its small lighthouse mark the spot where 19th-century copper traders once loaded ore from the surrounding Keweenaw region. The village's compact downtown also includes the Ontonagon County Historical Society Museum, which preserves the area's copper-mining, lumbering, and maritime past and is an easy walk from most of the village's lodging. For travelers, the combination of museum stops, riverfront walks, and a sandy Lake Superior beach at the village park makes Ontonagon itself a pleasant place to spend a half-day beyond simply passing through.

In winter, the same geography that makes the area attractive in summer brings reliable lake-effect snow, and the nearby ski hills of Big Snow Resort, located roughly an hour west near Wakefield, add a second peak season that helps smooth annual occupancy. With its blend of wilderness access, working-port character, and four-season recreation, Ontonagon offers short-term-rental owners a base whose appeal is rooted in landscape and tradition rather than crowds.

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