Harbor Springs, MI

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Harbor Springs short-term rental market based on reliable data.

Listings

307 / 853

Reliable / Active

Cap Rate

6%

Middle-Earners Gross Yield

Revenue

$35,137

Middle-Earners Revenue

Occupancy

50%

Middle-Earners Occupancy

Home Value

$566,841

Median Home Sale Price

Top Earners

$68,828

Top-Earners Revenue

Harbor Springs

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Harbor Springs.

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B

Generally Investor friendly

Harbor Springs Regulations

Harbor Springs explicitly allows short‑term rentals with a structured, annual licensing program ($400 fee), designated local agent, posting, and enforcement. Single‑family areas have a cap of 61 licenses with a waitlist, while multi‑family/business zones are unlimited; moderate operational rules and clear rules make compliance predictable but not overly burdensome.

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About Harbor Springs

Harbor Springs is a small resort city in Emmet County in the northwestern Lower Peninsula of Michigan, with a population of approximately 1,200 residents. It sits on the sheltered harbor of Little Traverse Bay, an arm of Lake Michigan, and is best known as a refined summer getaway and the northern gateway to the Tunnel of Trees, a scenic byway often cited among the most beautiful drives in the Midwest. The town lies about 15 miles north of Petoskey, with Traverse City roughly 100 miles to the south and Grand Rapids approximately 200 miles to the south-southwest.

One of the region's signature attractions begins right at the edge of town. M-119, known as the Tunnel of Trees, is a roughly 20-mile scenic byway that winds south from Harbor Springs along bluffs overlooking Lake Michigan, passing through a dense canopy of hardwoods and cedars before reaching the tiny community of Cross Village. The route is dotted with lake overlooks, small art studios, and the well-known Legs Inn, a stone-and-timber restaurant at the southern end of the drive.

Just south of Harbor Springs along Little Traverse Bay, Petoskey State Park offers a broad sandy beach, forested campgrounds, and the rocky Lake Michigan shoreline that draws visitors hunting for the Petoskey stone, the state stone and a fossilized coral found along the local beaches. The park lies about a 10-minute drive from the city center and is a popular summer destination for swimming, picnicking, and trail walking.

Harbor Springs is also home to Boyne Highlands, one of Michigan's largest ski and golf resorts, located a few miles inland from the city. The resort offers downhill and cross-country skiing in winter and championship golf in spring and summer, along with dining and spa facilities that draw visitors year-round. The nearby Nub's Nob ski area, a family-run operation, complements the winter scene and adds to the town's appeal as a four-season destination.

Downtown Harbor Springs retains much of its 19th-century character, with brick storefronts, locally owned shops, and restaurants lining a short main street that descends toward the working harbor. The marina, sandy beaches, and walking paths along the waterfront give the town a relaxed, walkable feel that contrasts with the more developed resort areas nearby. The Andrew J. Blackbird Museum, located in a small downtown building, preserves the history of the Odawa people of the region.

Harbor Springs offers a compelling combination of natural beauty, four-season recreation, and small-town charm that translates well to the short-term rental market. Its position on Lake Michigan, easy access to Petoskey and the Tunnel of Trees, and a strong winter ski season mean that demand spans all four seasons. For owners, the mix of historic architecture, lakefront settings, and a steady flow of visitors seeking an upscale Up North experience makes the area a particularly attractive place to invest.

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