Bethel, ME

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Bethel short-term rental market based on reliable data.

Listings

699 / 1175

Reliable / Active

Cap Rate

7%

Middle-Earners Gross Yield

Revenue

$31,286

Middle-Earners Revenue

Occupancy

45%

Middle-Earners Occupancy

Home Value

$451,668

Median Home Sale Price

Top Earners

$100,252

Top-Earners Revenue

Bethel

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Bethel.

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B

Generally Investor friendly

Bethel Regulations

Bethel allows STRs citywide and requires only simple state registration (max $50 fee), a 9% lodging tax, and liability insurance, with no active local permits, caps, or inspections and a supportive tone. Future local rules are under discussion, but no caps or costly processes exist yet.

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About Bethel

Bethel is a small town in Oxford County in western Maine, with a population of roughly 2,500 residents. Tucked into the foothills of the White Mountains, it carries the laid-back character of a classic New England mountain town, with a tidy historic village center, white clapboard buildings, and a strong outdoor-recreation identity. Bethel is best known as a gateway to the Mahoosuc Range and the Maine portion of the White Mountain National Forest, drawing visitors year-round for skiing, hiking, and leaf-peeping. The nearest major city is Portland, Maine, which sits about 75 miles to the southeast along a drive that typically runs around an hour and a half to two hours via Route 26 and the Maine Turnpike.

Just northeast of Bethel village, Sunday River Resort anchors the region's winter sports scene. The resort offers eight interconnected mountain peaks of skiing and snowboarding, a growing network of cross-country trails, and a busy calendar of summer events including mountain biking, golf, and the annual Sunday River Events lineup. The drive from downtown Bethel to the main resort base area is roughly 15 to 20 minutes along Route 26, making it a convenient anchor for skiers looking to avoid on-mountain lodging costs. More information is available on the resort's official site.

North of Bethel, Grafton Notch State Park preserves a scenic slice of the Mahoosuc Range and is one of the most popular day-trip destinations in the region. The park is home to Screw Auger Falls, a series of cascades and pools cut through pink granite, as well as the famous Table Rock and Old Speck Mountain trails, which draw hikers of all abilities. The drive from Bethel to the park's southern entrance is approximately 20 to 30 minutes up Route 26, and the park is maintained as part of the Maine state parks system.

The Androscoggin River runs directly through Bethel and offers a calmer but equally appealing side of the outdoor scene. Locals and visitors use the river for kayaking, canoeing, and fly fishing, with several public access points within minutes of the village. In warmer months, the river corridors also connect to a growing network of rail trails and walking paths that wind through the surrounding woodlands. The river, in combination with the nearby national forest lands, helps Bethel appeal to guests who prefer a quieter, water-based experience over the more intense activity at the ski resort.

Together, these draws make Bethel a natural fit for short-term rental owners. The town combines small-village charm with quick access to a major ski resort, a signature state park, and a national forest that draws visitors in every season, giving owners a stable, year-round guest base just a couple of hours from Maine's largest city.

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