Performance indicators for the Amherst short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Amherst.
Loading top listings...
Challenging to Investors
STRs are effectively limited to owner‑occupied principal residences (or small room rentals), with ADUs explicitly banned for STR use; most other uses must register, face inspections, health/safety/fire standards, annual renewal with late fees, and local taxes, creating moderate‑to‑high costs and compliance burden that dampen investment appeal.
Local STR Agent
STR specialist · Amherst, MA
Amherst is a vibrant college town in Hampshire County, in the western Massachusetts region often called the Pioneer Valley. With a population of roughly 40,000, it carries the energetic, intellectually curious character of a small university town, shaped in large part by its role as the home of the University of Massachusetts Amherst, along with Amherst College and Hampshire College, which together form part of the celebrated Five College Consortium. Amherst is best known as a cultural and academic hub in the region and serves as a gateway to the broader landscapes of the Connecticut River Valley. It sits about 90 miles west of Boston and roughly 25 miles north of Springfield, making it equally accessible to New England woodland, college-town culture, and the rolling farmland of the Pioneer Valley.
One of the town's most visited cultural landmarks is the Emily Dickinson Museum, housed in the poet's family home on Main Street. Just a short walk from the center of Amherst, the museum offers guided tours of the Homestead where Emily Dickinson lived and wrote, as well as the Evergreens, the home of her brother and sister-in-law, and it draws readers, literary tourists, and school groups year-round.
A few minutes down the road, the Eric Carle Museum of Picture Book Art is a family favorite, with rotating exhibits celebrating the work of illustrators such as its namesake, the creator of "The Very Hungry Caterpillar." It is within easy driving distance of downtown and pairs well with a day spent exploring the area's broader literary and artistic heritage.
Just a short drive northwest of town, the Mount Holyoke Range State Park offers miles of hiking trails, including the famous Seven Sisters ridge and a route to the summit house on Mount Holyoke, with sweeping views of the Connecticut River Valley. It is one of the closest natural escapes for visitors who want to combine a college-town visit with an outdoor adventure.
To the north, the Quabbin Reservoir, one of the largest man-made public water supplies in the United States, offers scenic drives, wildlife viewing, and quiet walking trails through the surrounding state forests, all within about a half-hour drive of Amherst.
Amherst is a particularly strong base for short-term rentals because it combines the year-round draw of a college town with the seasonal appeal of the Pioneer Valley's outdoor recreation. Guests arrive for campus tours, lectures, and homecoming weekends, then return year after year for fall foliage, summer hiking in the Holyoke Range, and easy day trips to Northampton, the Quabbin, and the broader western Massachusetts countryside. The mix of walkable downtown streets, museums, restaurants, and quick access to both nature and larger cities like Boston and Springfield makes rentals here attractive to a wide range of travelers, from visiting families and academics to outdoor enthusiasts and leaf-peepers.