Opelousas, LA

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Opelousas short-term rental market based on reliable data.

Listings

54 / 102

Reliable / Active

Cap Rate

17%

Middle-Earners Gross Yield

Revenue

$21,570

Middle-Earners Revenue

Occupancy

56%

Middle-Earners Occupancy

Home Value

$129,262

Median Home Sale Price

Top Earners

$39,043

Top-Earners Revenue

Opelousas

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Opelousas.

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B

Generally Investor friendly

Opelousas Regulations

STRs are explicitly permitted in most areas (B&Bs in residential with conditions; hotels/motels in commercial), with a clear, routine permitting path involving conditional use, business licensing, and standard safety/state registrations. Residential B&Bs must be owner-occupied (max 5 rooms) and provide breakfast, which introduces manageable caps and operational rules without prohibitive barriers.

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About Opelousas

Opelousas is a small city in south-central Louisiana, serving as the parish seat of St. Landry Parish and home to roughly 16,000 residents. Long recognized as the "Zydeco Capital of the World," it sits at the heart of the state's Creole and Cajun cultural belt, with a deep musical heritage, historic architecture, and a working-class French-Acadian identity that gives it an unpretentious, lived-in feel. Travelers passing through are often headed to the larger Acadian attractions further south, but Opelousas itself holds a small but meaningful collection of historic sites and serves as a comfortable, low-key base for exploring the surrounding countryside. The city lies about 25 miles north of Lafayette along Interstate 49, placing it within an easy drive of much of Acadiana.

A short walk from downtown, Le Vieux Village preserves a cluster of historic structures moved to a single site, including the circa-1820s La Maison des Buteux, believed to be the oldest standing house in the parish. The complex also includes a small museum space and interpretive exhibits that touch on the region's Acadian roots and frontier-era history, including a connection to the Bowie knife legend tied to the Opelousas area. Visitors typically spend an hour or two wandering the grounds, making it an easy add-on for guests staying in town.

About 35 miles north of Opelousas, Chicot State Park spreads across a wooded ridge surrounding a 2,000-acre man-made lake. The park offers cabins, a full-service lodge, hiking trails through upland hardwood forest, and a swimming beach, drawing weekenders from across central Louisiana. Drive time from Opelousas is roughly 45 minutes, which makes day trips feasible for vacation rental guests looking for an outdoor break from the cultural sightseeing of the lowlands.

South of town, roughly 25 miles down the interstate, Lafayette anchors the region with a denser concentration of restaurants, music venues, museums, and the Acadian Village heritage attraction. Most visitors to Opelousas will eventually make the short drive to take in a fais do-do, sample boudin and gumbo, or browse the downtown galleries. Closer to home, the Evangeline Downs Racetrack and Casino, just east of the city limits, draws visitors year-round, while local dance halls and the annual Yambilee Festival keep the Zydeco tradition alive for travelers curious about the music that put Opelousas on the map.

Together, these elements make Opelousas an appealing base for short-term rentals. It offers authentic small-city Louisiana at noticeably lower nightly rates than Lafayette, yet sits within easy reach of Acadiana's marquee food, music, and outdoor experiences. For guests who want genuine cultural immersion paired with day-trip flexibility, the city delivers a quieter, more affordable alternative to staying directly in the regional hub.

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