Wilmore, KY

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Wilmore short-term rental market based on reliable data.

Listings

29 / 48

Reliable / Active

Cap Rate

6%

Middle-Earners Gross Yield

Revenue

$19,745

Middle-Earners Revenue

Occupancy

60%

Middle-Earners Occupancy

Home Value

$318,395

Median Home Sale Price

Top Earners

$54,131

Top-Earners Revenue

Wilmore

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Wilmore.

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B

Generally Investor friendly

Wilmore Regulations

Short-term rentals are permitted with clear rules across most zones, but require multiple steps (possible CUP, change‑of‑use zoning permit, building/fire inspection, business registration, and posting the assigned STR number) and notable operational limits (max 5 bedrooms, 2-person per room, 30‑day stay, parking, second‑floor requirement in some zones). There are no overall caps, the process is well defined and the tone is supportive, making this friendly yet not very friendly for investors.

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About Wilmore

Wilmore is a small, close-knit city in Jessamine County, Kentucky, with a population of approximately 6,000 residents. It carries the unmistakable character of a traditional college town, shaped largely by the presence of Asbury University and Asbury Theological Seminary, two well-known Christian institutions whose students, chapels, and cultural events give the community a thoughtful, community-oriented feel. Set in the rolling pastures of central Kentucky's famed Bluegrass region, Wilmore offers a quieter alternative to busier nearby cities and serves as a convenient gateway to Lexington, which sits about 15 miles to the north along the Old Harrodsburg Pike corridor.

Just a few miles east of Wilmore lies Camp Nelson National Monument, a significant Civil War site that served as a major Union Army supply depot and one of the largest recruitment and training centers for African American soldiers in the country. Today visitors can tour reconstructed earthworks, a museum, and the Oliver Perry Temple House, learning about the site's role in emancipation history. The drive from Wilmore takes only about ten minutes, making it an easy half-day excursion for travelers interested in the area's deeper stories.

About twenty minutes north of Wilmore, Keeneland in Lexington is one of the most celebrated thoroughbred horse racing venues in the United States. Its spring and fall meets draw visitors from across the country, and the grounds themselves, with their manicured landscapes and historic architecture, are worth a visit even outside race days. Keeneland's year-round horse sales are also a magnet for equine industry professionals, adding a steady rhythm of activity to the Bluegrass calendar.

Also in Lexington, roughly twenty-five minutes from Wilmore, Kentucky Horse Park is a working horse farm and educational theme park rolled into one. Guests can watch demonstrations of various horse breeds, tour the Hall of Champions, and explore the museum of the horse, all on a sprawling property that hosts major equestrian competitions throughout the year. The park's proximity to Wilmore makes it a natural pairing for visitors who want to experience Kentucky's signature horse culture firsthand.

A bit further afield, about forty-five minutes southwest, Shaker Village of Pleasant Hill in Mercer County offers an immersive step back into nineteenth-century communal life. The restored village features more than two dozen original Shaker buildings, walking trails through restored native landscape, and an inn and restaurant built around the historic architecture. It is one of the region's most distinctive heritage destinations and rewards a longer day trip from Wilmore.

Wilmore makes a compelling base for short-term rental guests who want the calm of a small Bluegrass town paired with easy access to Kentucky's most iconic experiences. Its location between Lexington's racing and bourbon culture, the Civil War history of Camp Nelson, and the broader Bluegrass countryside gives visitors a wide variety of day-trip options while returning each evening to a quiet, walkable community with its own collegiate charm.

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