Morganfield, KY

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Morganfield short-term rental market based on reliable data.

Listings

16 / 22

Reliable / Active

Cap Rate

13%

Middle-Earners Gross Yield

Revenue

$21,454

Middle-Earners Revenue

Occupancy

47%

Middle-Earners Occupancy

Home Value

$168,356

Median Home Sale Price

Top Earners

$36,936

Top-Earners Revenue

Morganfield

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Morganfield.

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B

Generally Investor friendly

Morganfield Regulations

STRs are permitted statewide; Morganfield has no city‑specific caps or bans, with compliance centered on simple state TRT registration, basic safety codes, and optional local lodging/business licensing plus zoning confirmation.

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About Morganfield

Morganfield is a small city in western Kentucky, serving as the county seat of Union County with a population of approximately 3,500 residents. It sits in a largely rural stretch of the Ohio River Valley, surrounded by farmland that has long supported soybeans, corn, and other agricultural staples, and it carries the unhurried, traditional character typical of small western-Kentucky county seats. The community takes its name from General Daniel Morgan, a hero of the American Revolution, and it functions as a quiet gateway to outdoor recreation along the Ohio River. The nearest sizable city is Evansville, Indiana, located roughly 30 miles to the northwest across the river, while Henderson, Kentucky lies about 25 miles to the north.

About 30 to 40 minutes north of Morganfield, in the river town of Henderson, John James Audubon State Park preserves the home and surroundings of the famous naturalist John James Audubon, who lived and worked along the Ohio River in the early nineteenth century. The park includes a museum housing original Audubon prints, walking trails, and a small lake, making it one of the most visited cultural sites in western Kentucky and a natural day trip from the Morganfield area.

The Ohio River itself shapes life throughout Union County, with public access points, a scenic byway, and broad bottomlands that attract anglers, boaters, and birdwatchers throughout the year. Migratory waterfowl and songbirds follow the river corridor each spring and fall, while the surrounding flat agricultural landscape, broken by creek bottoms and small patches of woods, gives the region a calm, open feel that contrasts with the more rugged parts of eastern Kentucky.

Slightly further afield, the greater Evansville–Henderson area offers the closest concentration of restaurants, entertainment, and shopping, as does the college town of Madisonville, about 40 miles to the southeast. Within Union County itself, travelers will find a quiet historic downtown anchored by the Union County Courthouse, a peaceful setting that reflects the unhurried rhythms of small-town western Kentucky life.

For short-term rental owners, Morganfield offers an affordable and authentic base in a region that combines small-town character with easy access to the Ohio River, the cultural offerings of Henderson, and the broader amenities of Evansville just across the state line. Visitors passing through the river valley, traveling for regional events, or simply seeking a quiet country escape will find Morganfield a welcoming and convenient home base.

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