Salina, KS

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Salina short-term rental market based on reliable data.

Listings

77 / 121

Reliable / Active

Cap Rate

14%

Middle-Earners Gross Yield

Revenue

$24,131

Middle-Earners Revenue

Occupancy

59%

Middle-Earners Occupancy

Home Value

$170,631

Median Home Sale Price

Top Earners

$40,463

Top-Earners Revenue

Salina

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Salina.

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B

Generally Investor friendly

Salina Regulations

STRs are generally permitted under Saline County planning and zoning, but operators must secure building permits, confirm zoning compliance and register the business; fees, inspection frequency and renewal processes are unclear, and no caps are noted, keeping the burden moderate rather than prohibitive.

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About Salina

Salina is a city in and the county seat of Saline County, Kansas, United States. As of the 2020 census, the population was 46,889.In the early 1800s, the Kanza tribal land reached eastward from the middle of the Kansas Territory. In 1858, settlers from Lawrence founded the Salina Town Company with a wagon circle, under constant threat of High Plains tribal attacks from the west. It was named for the salty Saline River. Saline County was soon organized around this township, and in 1870, Salina incorporated as a city. As the westernmost town on the Smoky Hill Trail, Salina boomed until the Civil War by establishing itself as a trading post for westbound immigrants, gold prospectors bound for Pikes Peak, and area American Indian tribes. It boomed again from the 1940s-1950s when the Smoky Hill Army Airfield was built for World War II strategic bombers. It is now a micropolis and regional trade center for North Central Kansas. Higher education institutions include the KSU College of Technology and Aviation and Kansas Wesleyan University; and employers include Tony's Pizza, Exide Battery, Great Plains Manufacturing, and Asurion.

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