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Generally Investor friendly
STRs are explicitly allowed under Indiana HB 1035, and French Lick uses minimal city rules (basic business license with fees capped at $150, safety and tax compliance). There are no meaningful caps or restrictive zones, and enforcement is complaint-based and predictable, keeping investor risk moderate.
Local STR Agent
STR specialist · French Lick, IN
French Lick is a small town nestled in the wooded hills of Orange County in southern Indiana, with a population of roughly 1,800 residents. The town has a quiet, old-fashioned character rooted in its nineteenth-century spa heritage, yet it draws a steady stream of visitors thanks to its grand historic resorts, its connection to basketball legend Larry Bird, and its position as a gateway to the surrounding Hoosier hills. It sits about 50 miles northwest of Louisville, Kentucky, and roughly 100 miles south of Indianapolis, making it a convenient rural escape within a few hours' drive of several major Midwestern population centers.
The anchor of the area is the French Lick Resort, a sprawling property built around the historic mineral springs that gave the town its name. The complex includes the French Lick Springs Hotel and the adjoining West Baden Springs Hotel, the latter a National Historic Landmark famous for its massive six-story domed atrium, which was once the largest free-standing dome in the world. The resort offers hotel stays, dining, a casino, and a spa, and it is just a short walk or drive from most points in town. More information is available at the French Lick Springs Hotel and West Baden Springs Hotel Wikipedia pages.
Just outside town, Patoka Lake is one of Indiana's largest reservoirs and a popular destination for boating, fishing, and swimming. The lake and its surrounding Patoka Lake State Park are about a 20- to 25-minute drive northeast of French Lick and offer campgrounds, marinas, and miles of shoreline that contrast nicely with the resort atmosphere downtown. Further information is available on the Patoka Lake Wikipedia page.
The town is also encircled by the Hoosier National Forest, a sprawling 200,000-plus-acre woodland that draws hikers, horseback riders, and hunters throughout the year. Trails, scenic byways, and the forested ridges of the Orange County hills begin almost immediately at the edge of town, and the forest's Hoosier National Forest visitor areas are a short drive from most French Lick addresses.
A short drive to the southwest brings visitors to Marengo Cave, a U.S. National Natural Landmark known for its limestone passages, underground boat ride, and walking tours. The cave has been a regional attraction since the late nineteenth century and offers a family-friendly counterpoint to the resort and outdoor experiences nearby.
French Lick's combination of a nationally recognized resort, a deep bench of outdoor recreation, and a recognizable cultural identity tied to Larry Bird makes it a strong year-round market for short-term rentals. Guests are drawn by the historic hotels and casino, but they often return for the lakes, forests, and small-town atmosphere, giving property owners a varied and resilient visitor base.