Moscow, ID

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Moscow short-term rental market based on reliable data.

Listings

179 / 308

Reliable / Active

Cap Rate

5%

Middle-Earners Gross Yield

Revenue

$25,317

Middle-Earners Revenue

Occupancy

55%

Middle-Earners Occupancy

Home Value

$479,187

Median Home Sale Price

Top Earners

$50,741

Top-Earners Revenue

Moscow

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Moscow.

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B

Generally Investor friendly

Moscow Regulations

Moscow permits STRs in most zones with a straightforward annual license and inspection, an occupancy cap of six unrelated persons is manageable, and the state tax framework is clear. Compliance is moderate but well-defined, with no meaningful caps indicated.

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About Moscow

Moscow is a small college town in the northern Idaho panhandle, serving as the seat of Latah County and home to the flagship campus of the University of Idaho. The city has a population of roughly 25,000, swelling during the academic year with students, faculty, and visiting parents. Its character blends a walkable, artsy downtown with rolling agricultural surroundings, giving it a relaxed but culturally active feel. Moscow is best known as a hub of the broader Palouse region, the famously photogenic landscape of wheat and lentil fields draped over the region's glacial hills. The nearest large city is Spokane, Washington, which lies about 85 miles to the northwest along US-95.

One of the town's signature draws is the University of Idaho campus itself, with its tree-lined quadrangle, the iconic Administration Building clock tower, and the University of Idaho Arboretum, which features native and exotic species across a network of walking paths. Visitors can tour the campus, catch a Vandals sporting event, or attend lectures and performances open to the public, all within walking distance of downtown.

Just a short stroll from campus, the Moscow Farmers Market draws regional crowds on Saturday mornings during the warmer months, filling a downtown block with growers, bakers, and artisans. For a quieter look at local history, the McConnell Mansion, a restored Victorian-era home on the edge of downtown, offers a glimpse into the lives of one of the area's founding families and the early settlement of Latah County. A few blocks away, the Appaloosa Museum and Heritage Center celebrates the spotted horse breed developed by the Nez Perce people in the surrounding region, with exhibits on the animals' role in western American history.

About 35 miles south of Moscow, the Lewiston–Clarkston valley opens up where Idaho's Snake and Clearwater rivers meet, and just across the Snake in Washington sits Hells Gate State Park, a roughly 40-minute drive. The park offers riverside trails, a marina, and access to jet boat tours into the deep basalt canyon of Hells Canyon, North America's deepest river gorge. Closer to Moscow, the surrounding Palouse hills invite cyclists, photographers, and leaf-peepers in spring and fall, when the rolling farmland turns vivid green or burnished gold.

Moscow's combination of small-town charm, university-driven amenities, and easy access to some of the inland Northwest's most distinctive landscapes makes it a natural base for short-term rentals. Visitors arrive for campus events, outdoor adventures, and the quiet appeal of a college town framed by one of the country's most photographed agricultural regions.

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