Performance indicators for the Kaunakakai short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Kaunakakai.
Loading top listings...
Challenging to Investors
STRs are permitted under Maui County’s STRH framework but face strict constraints in Kaunakakai (Molokai Community Plan), including a tight cap (only 16 permits issued), a manager-on-call requirement, onsite parking, and added compliance steps (insurance, plans, taxes). The 2024 SB 2919 also enables counties to phase out STRs, increasing regulatory risk.
Local STR Agent
STR specialist · Kaunakakai, HI
Kaunakakai is a small, unincorporated community on the south coast of Molokai, one of the less-developed main Hawaiian Islands. Although Molokai is administratively part of Maui County, Kaunakakai itself functions as the island's de facto hub, with a population of roughly 3,000 residents clustered along a single stretch of highway facing the channel toward Maui. The town carries a distinctly old-Hawaii feel, with a working harbor, a single main street, locally owned storefronts, and a noticeably slower pace than the busier islands of Oahu or Maui. It is best known as the gateway to the rugged landscapes of central and eastern Molokai and to the historically significant Kalaupapa peninsula on the island's northern coast. The nearest major city is Honolulu, situated on Oahu across the Pailolo Channel roughly 90 miles to the east; there is no road or bridge connecting the islands, so reaching Kaunakakai typically involves a short commuter flight or a ferry ride from Lahaina on Maui.
A short walk from most of the town's lodging brings visitors to the Kaunakakai Wharf, the longest pier in the Hawaiian Islands and a working harbor where fishing boats unload their catch. The wharf and the small commercial strip behind it form the heart of the community, and Friday evenings often bring a lively fish auction that draws both locals and travelers. From here, Highway 450 west runs along the coast toward several of the island's most recognizable natural sites.
About an hour's drive east of town, Halawa Valley Beach Park sits at the foot of a lush valley that has been continuously inhabited for centuries. Hiking into the valley is permitted only with a local guide, and the reward is a pair of tall waterfalls and a black-sand beach that sees relatively few visitors. The drive itself, which crosses one-lane bridges and winds past taro patches and rolling牧场, is widely considered one of the most scenic in the state.
Further west along the same coastal road lies Papohaku Beach Park, approximately a 20-minute drive from Kaunakakai, which is one of the longest stretches of white sand in Hawaii. Because Molokai receives far fewer visitors than its neighbors, the beach often feels nearly empty even on weekends, giving short-term rental guests a sense of seclusion that is increasingly rare in the islands.
In the opposite direction, the Kalaupapa National Historical Park sits at the base of some of the world's tallest sea cliffs, about a 30-minute drive to the trailhead followed by either a guided mule ride, a steep footpath, or a small-plane flight into the peninsula. The site preserves the former Hansen disease settlement associated with Father Damien and Saint Marianne Cope, and tours offer a quiet, reflective experience that contrasts with the resort atmosphere of the other islands.
Kaunakakai's appeal for short-term rental guests lies precisely in what it lacks: traffic, high-rise development, and crowds. Its central location on the island, its proximity to a working harbor and a genuine small-town main street, and its easy reach of three very different coastlines make it a natural base for travelers who want to experience the quieter side of Hawaii while still enjoying a comfortable place to return to in the evenings.