Atlanta, GA

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Atlanta short-term rental market based on reliable data.

Listings

9488 / 25074

Reliable / Active

Cap Rate

7%

Middle-Earners Gross Yield

Revenue

$28,322

Middle-Earners Revenue

Occupancy

61%

Middle-Earners Occupancy

Home Value

$381,549

Median Home Sale Price

Top Earners

$59,404

Top-Earners Revenue

Atlanta

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Atlanta.

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C

Challenging to Investors

Atlanta Regulations

STRs are permitted citywide but limited to a primary residence plus one additional unit per owner/tenant, and owners can only have one primary residence (effectively capping each owner to two units). The $150 fee and multiple notarized affidavits add process burden; violations can result in a one‑year ban before any new STRL can be issued for that property. While legal and well‑documented, these caps and strict enforcement make the framework challenging for investors.

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About Atlanta

Atlanta, the capital of Georgia, is a vibrant metropolis with a population of approximately 498,715 as of 2021. It is strategically located about 150 miles northeast of Columbus and approximately 247 miles southwest of Charlotte, North Carolina. Known for its rich history, diverse culture, and thriving economy, Atlanta is a prime destination for short-term rental opportunities.

The city's appeal is bolstered by its numerous landmarks and attractions. The Georgia Aquarium, one of the largest aquariums in the world, offers a breathtaking exhibit of marine life Georgia Aquarium. Another notable site is the Centennial Olympic Park, a legacy of the 1996 Olympic Games, which now serves as a central gathering spot for both tourists and locals Centennial Olympic Park.

Moreover, history enthusiasts can visit The Martin Luther King Jr. National Historical Park, which includes the civil rights leader’s birthplace and church Martin Luther King Jr. National Historical Park. Sports fans can catch games at the Mercedes-Benz Stadium, home to the Atlanta Falcons and Atlanta United FC Mercedes-Benz Stadium.

The city's Hartsfield-Jackson Atlanta International Airport is the busiest in the world, making it a convenient hub for travelers Hartsfield-Jackson Atlanta International Airport. Additionally, Atlanta’s flourishing tech scene and universities, such as Georgia Tech, contribute to a robust demand for short-term accommodations.

Overall, Atlanta's mix of cultural amenities, historical sites, and modern conveniences make it an attractive option for short-term rentals, appealing to both vacationers and business travelers alike.

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