Athens, GA

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Athens short-term rental market based on reliable data.

Listings

754 / 1617

Reliable / Active

Cap Rate

8%

Middle-Earners Gross Yield

Revenue

$28,108

Middle-Earners Revenue

Occupancy

48%

Middle-Earners Occupancy

Home Value

$332,919

Median Home Sale Price

Top Earners

$60,290

Top-Earners Revenue

Athens

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Athens.

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C

Challenging to Investors

Athens Regulations

STRs are allowed but constrained: Home Occupation STRs require owner‑occupancy and permits, and Commercial STRs are prohibited in single‑family zones and generally require a Special Use Permit plus plan review and inspections. Costs and process complexity are moderate, the city has an STR coordinator and partnerships to enforce, and LNC rules add timing risk.

View Athens Regulations →

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About Athens

Athens, Georgia, is a vibrant city with an estimated population of approximately 127,000 residents. Known for its rich history, eclectic music scene, and robust arts community, Athens is located about 70 miles northeast of Atlanta, making it a convenient and attractive option for short-term rentals.

Athens boasts several notable landmarks and attractions that draw tourists and visitors from around the region. The University of Georgia (UGA) University of Georgia, founded in 1785, is a key presence in the city, infusing it with academic vigor and contributing to its dynamic cultural milieu. Additionally, the Georgia Museum of Art Georgia Museum of Art and the State Botanical Garden of Georgia State Botanical Garden offer enriched experiences for art and nature enthusiasts alike.

Another highlight is the historic downtown area, known for its Victorian-era buildings, eclectic shops, and notable music venues like the 40 Watt Club 40 Watt Club, which has hosted numerous renowned bands. Athens also offers scenic outdoor spaces such as Sandy Creek Park and the North Oconee River Greenway, which provide ample opportunities for hiking, biking, and picnicking.

Given its proximity to Atlanta, vibrant culture, and array of attractions, Athens presents a compelling case for short-term rentals, appealing to a wide range of visitors from university-related travelers to tourists seeking a unique blend of history, music, and southern charm.

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