Orlando, FL

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Orlando short-term rental market based on reliable data.

Listings

26887 / 63287

Reliable / Active

Cap Rate

11%

Middle-Earners Gross Yield

Revenue

$42,611

Middle-Earners Revenue

Occupancy

71%

Middle-Earners Occupancy

Home Value

$376,216

Median Home Sale Price

Top Earners

$86,728

Top-Earners Revenue

Orlando

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Orlando.

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C

Challenging to Investors

Orlando Regulations

Orlando explicitly permits STRs but bans whole‑home rentals under 30 days for individuals, limits owner‑occupied home‑share to renting up to half the bedrooms with a single booking and strict occupancy caps, and offers only constrained commercial‑use pathways with longer minimum stays, fees (~$275 first year then $100–$125), mandatory registration and inspections, and likely HOA approvals. The narrow legal routes, moderate permitting costs, strict occupancy/booking caps, and enforcement risk weigh on investor feasibility.

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About Orlando

Orlando is a major city in central Florida and the county seat of Orange County, with a city population of approximately 310,000 residents and a much larger metropolitan area that extends across several surrounding counties. Known affectionately as "The City Beautiful," Orlando carries a warm, sun-soaked character shaped by year-round mild weather, sprawling lakes, and a service economy built largely around tourism and hospitality. The city is best known internationally as the home of Walt Disney World and as the gateway to Central Florida's constellation of theme parks, but it also serves as a commercial, medical, and cultural hub for the region. Orlando sits roughly in the middle of the Florida peninsula, about 250 miles north of Miami and about 85 miles northeast of Tampa, with both Atlantic and Gulf coasts reachable within a day's drive.

Walt Disney World Resort is the headline attraction of the region and the primary driver of tourism to Orlando. Encompassing four major theme parks, two water parks, and a sprawling shopping and entertainment district, the resort draws tens of millions of visitors each year and is located about 20 miles southwest of downtown Orlando, typically a 25-to-35-minute drive depending on traffic. Universal Orlando Resort offers a different flavor of theme-park experience, with Universal Studios Florida, Islands of Adventure, and the Volcano Bay water park clustered together just a few miles from International Drive. The Universal complex is roughly 10 miles southwest of downtown, a drive of around 20 minutes. SeaWorld Orlando adds an additional marine-focused theme park just to the south of the city, and the entire I-Drive tourist corridor is lined with attractions, restaurants, and outlet shopping that cater to visitors who want variety beyond the big-name parks.

Outside the theme-park bubble, Lake Eola Park anchors downtown Orlando with a swan-boat-filled lake, a paved walking path, and a frequent schedule of outdoor events. It sits within walking distance of the central business district and the Dr. Phillips Center for the Performing Arts, making it a popular gathering spot for both residents and visitors. Just northeast of Orlando, the city of Winter Park offers a quieter counterpoint with brick-lined streets, Park Avenue boutiques and cafés, the Charles Hosmer Morse Museum of American Art, and boat tours along its chain of lakes; it is roughly a 15-minute drive from the heart of Orlando. A bit farther afield, the Kennedy Space Center on Florida's Space Coast is approximately an hour's drive east, offering a full day of exhibits, rocket displays, and the chance to view active launch facilities along the Atlantic coast.

Orlando's combination of consistent visitor demand, a deep bench of family-friendly attractions, a pleasant climate, and easy access to beaches, springs, and other Florida destinations makes it a particularly strong market for short-term rentals. Owners can serve theme-park tourists during peak travel periods while also capturing weekend and event-driven demand from the downtown core and Winter Park, giving the city a rare mix of year-round appeal and diverse guest profiles.

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