Performance indicators for the La Junta short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in La Junta.
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Generally Investor friendly
STRs are permitted citywide but require a multi‑step permitting process (Land Use Application, Certificate of Occupancy, Building Permit, inspections) plus fees and professional‑review deposits; compliance is clear and manageable, with only a six‑unit cap on Bed‑and‑Breakfasts and no broader caps, indicating moderate friendliness.
Local STR Agent
STR specialist · La Junta, CO
La Junta is a home rule municipality in, the county seat of, and the most populous municipality of Otero County, Colorado, United States. The city population was 7,322 at the 2020 United States Census. La Junta is located on the Arkansas River in southeastern Colorado 68 miles (109 km) east of Pueblo. The city is home to Otero College.